Product Marketing Strategist

4 weeks ago


London, Greater London, United Kingdom Initiate International Full time

Product Marketing Lead

Initiate International is revolutionizing the way the world handles payments, and we want you to lead the charge in our product marketing team. As a trailblazer in local mobile-first payment solutions, we connect global brands with millions of consumers who don't rely on credit cards. With a network that spans 65 countries and over 250 local payment methods, we are transforming digital commerce—one transaction at a time.

Key Responsibilities:

  • Drive Product Positioning: Collaborate with our passionate product management team to shape the narrative around our cutting-edge products. Your insights will be key in communicating value both internally and externally.
  • Empower the Sales Force: Develop dynamic sales enablement materials that supercharge our global sales team. Create compelling presentations, impactful RFI/RFP responses, and captivating content for events and workshops that elevate revenue generation.
  • Content That Connects: Gather the latest product insights and adapt them into engaging content for diverse audiences—sales teams, partners, and the public—ensuring we remain top-of-mind in the fintech conversation.
  • Be a Thought Leader: Design and execute a content strategy that not only showcases us as an industry leader but also drives genuine customer demand and engagement.
  • Educate and Inform: Create innovative educational programs and resources to keep everyone—from employees to customers—updated on the latest trends and developments in payments.
  • Stay Ahead of the Curve: Monitor industry news and share insights that spark discussions and promote our interests in public forums.

What We Offer:

  • 25 days of vacation + 3 company holidays + a festive Christmas shutdown to recharge and celebrate
  • Competitive stock options that let you share in our success.
  • Comprehensive private medical insurance to keep you healthy and happy.
  • A budget for home office equipment—because your workspace matters
  • Flexibility to work where you feel most productive, whether that's at home or in the office (hybrid).

At Initiate International, we're passionate about shaping the future of payments and celebrating diversity and innovation. If you're eager to join a company that empowers its brand as a local payment leader and innovator, apply today. Your next adventure awaits.



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