Global Marketing Strategist

4 weeks ago


StainesuponThames, Surrey, United Kingdom IFS Full time

Job Description

The Global Customer Marketing Manager is responsible for developing and executing marketing programs that drive customer engagement and growth for IFS. This role requires a strong understanding of customer needs and preferences, as well as the ability to analyze and interpret data to inform marketing strategies.

Key Responsibilities

  • Develop and execute demand generation plans to drive customer engagement and growth
  • Collaborate with cross-functional teams to develop and execute marketing campaigns
  • Manage and analyze data to inform marketing strategies and optimize campaign performance
  • Provide subject matter expertise on customer marketing and demand generation
  • Partner with sales teams to develop and execute account-based marketing initiatives

Requirements

  • Proven experience in customer marketing and demand generation
  • Strong analytical and project management skills
  • Ability to build strong relationships with cross-functional teams
  • Excellent communication and presentation skills

Preferred Qualifications

  • Experience working in a global, virtual environment
  • Experience developing and executing ABM programs
  • Undergraduate degree in Marketing or related field


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