Data-Driven Marketing Expert
3 weeks ago
We are the UK's largest independent media agency, offering expert services and creative media campaigns that drive results for our clients. Our team is passionate about delivering award-winning work across various sectors, while fostering a vibrant and inclusive culture that welcomes top industry talent.
With over 18 years of experience, we have achieved numerous accolades, including recognition from The Sunday Times Best Companies to Work list and Campaign's Best Place to Work in 2023, 2022, and 2020. Our work has been featured in prominent publications such as IPA, WARC, Effie, Media Week, Thinkbox, Campaign Magazine, The Drum, AdWeek, and more.
The OpportunityAs a member of our Analytics & Effectiveness team, you will play a crucial role in driving business growth through data-driven insights. You will engage with clients as both a practitioner (attribution, econometrics, experiments projects) and a strategic advisor (investment planning, measurement and optimisation framework, media strategy, test and learn roadmap).
Your primary objective will be to support clients in improving marketing-driven profit growth through design, coordination, and delivery of effective initiatives. You will enjoy variety, autonomy, and senior client exposure, working across a broad range of clients, categories, audiences, project briefs, and methods.
Key Responsibilities- Develop and implement data-driven strategies to drive business growth
- Collaborate with clients to understand their needs and deliver tailored solutions
- Manage junior team members and provide guidance on analytics best practices
- Contribute to the development of new technical products and services
- Proven experience in marketing effectiveness or analytics roles
- Expertise in building and communicating complex models to drive incremental growth
- Excellent data visualization skills and attention to detail
- Able to teach and be taught, absorbing new knowledge quickly and educating colleagues
- Solutions-focused mindset with the ability to identify client needs and develop innovative solutions
- Career progression opportunities
- Flexible and hybrid working arrangements
- Performance-related summer profit share and Christmas bonus
- Personalized training plan and access to coaching
- Wellbeing days and flexible pension plan
- Optional private medical insurance and cash back plan
- Employee Assistance Programme and work-from-anywhere policy
£65,000 - £85,000 per annum, depending on experience
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