Data Driven Marketing Expert

2 weeks ago


London, Greater London, United Kingdom DataCamp Full time

About DataCamp


DataCamp is a leading platform for data science and analytics education, offering engaging, interactive courses designed by top experts. Our mission is to make data skills accessible to everyone, helping learners and organizations thrive in the data-driven world.


Salary: £65,000 - £80,000 per annum


We are looking for a Paid Search Specialist to join our team, responsible for managing and optimizing our paid search campaigns across platforms like Google Ads and Bing Ads to drive traffic and conversions. As a key member of our marketing team, you will stay updated on the latest trends and best practices in paid search, testing them and implementing changes as needed to stay ahead of the competition.


Job Description:



  • Oversee and optimize paid search campaigns to drive traffic and conversions.
  • Stay updated on the latest trends and best practices in paid search.
  • Analyze campaign performance, generate reports, and provide insights for improvements.
  • Manage campaign budgets, ensuring efficient allocation of resources to maximize ROI.
  • Conduct A/B tests to refine ad copy, bid strategy, and landing page effectiveness.

Required Skills and Qualifications:



  • 2+ years applied experience managing Paid Search channels.
  • Strong analytical skills with the ability to interpret data and identify trends.
  • Experience working in a dynamic, fast-paced environment.
  • Advanced proficiency in Excel for detailed data analysis.
  • A build-test-iterate mindset: experimental and agile.
  • Additional language skills in Spanish or Portuguese are a plus.

Benefits:



  • Competitive salary: £65,000 - £80,000 per annum
  • Flexible working hours
  • Continuous learning: access to yearly learning budget for conferences & training
  • Global retreats: participate in international company retreats
  • Equity ownership: share in our success with equity in DataCamp
  • Premium medical insurance: comprehensive coverage, including dental and vision
  • Generous pension contribution: employer contribution of 4% to your pension
  • Monthly stipend: enjoy a £200 monthly stipend to boost your lifestyle
  • Tax-free bonus: an additional £26 tax-free stipend each month
  • On-us lunch: delicious lunches on DataCamp when you're at the office
  • Cycle with benefits: bike km allowance for our commuting cyclists


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