Dynamic Sales Development Manager

1 week ago

London, Greater London, United Kingdom SHS Drinks Full time
Job Description

We are seeking a highly motivated and results-driven Sales Development Manager to achieve and surpass regional sales targets for WKD, bottlegreen and Shloer. This role involves engaging with local businesses across the territory to win new business and maintain current business.

This Field Sales position requires collaboration with internal teams, including Marketing, Demand Planning, Commercial Planning, and Commercial Finance to ensure a cohesive approach. The successful candidate will work closely with the Senior Account team to drive brand and channel strategy through customized account plans.

Key Responsibilities:

  • Unlocking new business and managing current regional accounts to meet sales, consumer, and brand objectives within agreed parameters.
  • To develop collaborative customer partnerships, translating WKD, bottlegreen and Shloer brand objectives into relevant customer proposals.
  • Share the principles of key customer needs with SHS Drinks contacts to highlight and gain commitment to mutual objectives.
  • Maximise distribution, availability, and visibility of WKD, bottlegreen and Shloer in account portfolios by setting specific targets and conducting gap analysis, account planning, and identifying matching customer needs to our brands' key features.
  • Ensure all new and existing listings are managed through to customers based on brand and channel objectives.
  • In conjunction with the Brand teams, propose and implement innovative account-specific activity to build brands, drive NPD, volume, and distribution in line with account and brand objectives, negotiating sustainable business for both parties.

Operational Excellence:

  • Devise and implement account activation and promotional plans, working with the Account and Brand teams to ensure these plans are built into our planning tool.
  • Plan and achieve key KPIs in line with company and brand expectations, following the Portman Group and SHS code of conducts.
  • Build relationships with route to market Account Managers to facilitate winning new business.

Our Expectations:

  • Embracing SPIRIT values and ways of working.
  • Attending key internal meetings to receive and give information on brand performance, customer performance, competitor activity, and best practice learnings.
  • Providing effective internal cross-functional communication and external customer and brand communication with a positive impact on efficiency and effectiveness of demand, supply, availability, impact, and visibility at the point of purchase.
  • Utilising and following the SHS structured selling principals as per the training programme identified.
  • Personal cost control and care of company property.
  • Adhering to relevant team standards of operation, remaining professional at all times.

Requirements:

  • We are looking for a confident individual with strong motivation, creativity, and professionalism.
  • Ideal candidates should bring experience of beverage sales, particularly within an on and off-trade environment and knowledge of the competitive landscape is beneficial but not essential.
  • Candidates should be strategically minded, extending our vision in cultivating new business within London and the South East.

Salary: Estimated £45,000 - £60,000 per annum, dependent on experience and qualifications.

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