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Digital Marketing Specialist
2 weeks ago
About the Role
We are seeking a skilled Digital Marketing Specialist to join our team in St Albans, with 4 days of flexible remote work. In this role, you will design and execute email marketing campaigns using Salesforce Marketing Cloud or equivalent CRM platform.
- Develop automated marketing workflows and nurture campaigns to improve engagement and conversion rates, including events.
- Segment email lists and track and analyse email performance.
Key Responsibilities
- Design, build, and execute email marketing campaigns.
- Develop automated marketing workflows and nurture campaigns.
- Manage website content and ensure alignment with brand guidelines.
- Embed forms, surveys, and other interactive elements to enhance user engagement and data collection.
- Work closely with internal teams to support the launch of new projects or initiatives.
Benefits
- A competitive salary of £40,000 - £55,000 per annum, depending on experience.
- An opportunity to go permanent.
- A collaborative and innovative work environment.
- Flexible working hours and potential for remote work.
- Generous pension and holiday package.
Company Overview
VMA GROUP is a leading international interim, contract, temporary and permanent recruitment and executive search specialist. We provide expert consultancy services and advice, supported by in-depth knowledge of the professions we recruit for.