Head of Digital Growth
3 days ago
As our Head of Performance Marketing, you'll be responsible for driving business growth through strategic performance marketing initiatives. This includes developing and executing high-impact strategies across digital channels, leveraging data analytics to inform decisions and optimise ROI.
You'll lead a talented team and collaborate across departments to align marketing with broader business goals. The ideal candidate will have extensive experience in digital marketing, a strong track record of scaling performance marketing, and a passion for driving business growth through data-driven insights.
Key Responsibilities:
- Analyse key metrics, including LTV/CAC ratios, using tools like Looker to improve performance and support strategic growth.
- Develop and implement a comprehensive performance marketing strategy, managing budgets across all digital channels to achieve efficient CAC and high ROI.
- Work with product, sales, and other teams to ensure marketing alignment with company goals.
- Optimise automation and lead nurturing for enhanced engagement across email, content, and social channels.
We offer a competitive salary range of $150,000 - $220,000 per year, depending on experience, as well as a comprehensive benefits package, including health insurance, retirement plan, and generous PTO policy.
Additional Perks:
- Quarterly team-building events and social activities.
- A fully stocked kitchen with snacks and beverages.
- A state-of-the-art office space with modern amenities.
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