Head of Digital Strategy

3 weeks ago


Glasgow, Glasgow City, United Kingdom News UK Full time

About the Role:

As the Head of Digital, you will be responsible for driving the digital strategy of The Scottish Sun, enhancing our online presence, and ensuring our content reaches and resonates with a diverse and growing audience.

Key Responsibilities:

  • Oversee The Scottish Sun website, social channels, and video output;
  • Edit stories to ensure the highest standard of presentation, particularly in headlines, pictures, and video, to maximise traffic and dwell time;
  • Work with editorial colleagues across our integrated newsroom for fresh lines, particularly on large live and breaking stories;
  • Manage online news operation, audience teams, and audio/video departments;
  • Work collaboratively with internal departments including commercial and marketing;
  • Interpret analytics to report to colleagues and the wider business on a regular basis;
  • Maintain an excellent relationship and seeking opportunities with the online, audience, sport, tech, and video teams across the whole of News Corp;

Requirements:

  • Digital experience on a fast-paced national news platform;
  • Experience in managing and leading high-performance teams;
  • Expert in SEO, social media, and digital news delivery;
  • Experience of video production, commission, and knowledge of emerging platforms;
  • In-depth knowledge of analytics and ability to interpret data and implement new strategies;
  • Keen awareness of the digital media environment, trends, and audience behaviours;
  • Skilled in creating commercially viable editorial projects and initiatives;
  • Understanding of Scottish Sun DNA and how it translates to digital platforms;
  • Fully aware of legal issues, the Editors' Code of Practice, and IPSO standards;

About News UK:

News UK is one of the leading media businesses in the UK and Ireland. Our newsbrands include The Times, The Sunday Times, The Sun, The Sun on Sunday, and The TLS. Our national broadcast brands include talkSPORT, Times Radio, TalkTV, and Virgin Radio UK, and we have market-leading local radio stations across Ireland.

About the Company:

News UK is a world-famous brand that provides news, analysis, opinion, and entertainment to almost 40 million people each month. We represent, reflect, and reach the nation, telling the stories that matter. We inform our audiences so that they can make decisions based on trusted information.

Our Diversity, Equity, and Inclusion Strategy:

We strive to maximise and encourage every individual's potential and ensure everyone feels valued. We support this through our Diversity, Equity, and Inclusion Strategy, which focuses on three main priorities - attracting talent from a wider, more representative pool, developing equity programmes to drive better representation in our leadership, and ensuring diversity and inclusivity in our workforce as well as the journalism and content we produce.

Benefits:

  • A generous pension scheme with employer contributions of up to 5%;
  • 38 days holiday and up to 4 volunteering days per year;
  • Maternity leave up to 18 weeks full basic salary & paternity leave up to 2 weeks;
  • Wide range of training available, plus full LinkedIn Learning access.

Reasonable Adjustments:

We want to ensure that everyone we meet has the opportunity to perform to their best when interviewing, so feel free to let us know, at any stage, whether you require any reasonable adjustments during the recruitment process, and we will do our best to accommodate.



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