SaaS Demand Generation Lead

6 hours ago


Newcastle upon Tyne, Newcastle upon Tyne, United Kingdom Pivotal London Full time

We are looking for a seasoned SaaS Demand Generation Lead to join our team at Pivotal London, driving revenue growth and expansion in our fast-paced SaaS business operating in the healthcare space.

Main Responsibilities
  • Campaign Development: Develop and execute targeted demand generation campaigns to drive qualified leads and support sales targets.
  • Content Strategy: Collaborate with content creators to develop compelling content that resonates with our target audience.
  • Campaign Execution: Plan and execute multi-channel marketing campaigns, leveraging email, social media, content marketing, SEO/SEM, webinars, and events.
  • Lead Qualification: Design and implement lead qualification processes to ensure that only high-quality leads are passed to sales.
  • ROI Optimization: Monitor and analyze campaign performance metrics, providing regular reports and insights to optimize ROI.
Key Requirements
  • SaaS Experience: Proven experience working in a fast-paced, high-growth SaaS technology environment.
  • Technical Skills: Proficiency with marketing automation platforms, CRM systems, and analytics tools.
  • Data Analysis: Strong analytical skills with the ability to interpret data and provide actionable insights.
  • Communication: Excellent written and verbal communication skills.
  • Project Management: Strong project management skills with the ability to manage multiple campaigns simultaneously.

Pivotal London offers an estimated salary of £52,000 - £62,000 + Extensive Benefits. We value diversity and inclusion and welcome applications from candidates with diverse backgrounds.



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