CRM and Data Executive

2 weeks ago


Preston, Lancashire, United Kingdom NHS Full time
About the Role

We are seeking a highly skilled CRM Manager to join our Marketing and Events team at CHEC, a leading provider of NHS services in the UK. As a key member of our team, you will play a pivotal role in building and nurturing strong relationships with our key audiences.

Main Responsibilities
  • Develop and execute CRM strategies to enhance engagement and drive loyalty across our customer base.
  • Lead on multi-channel marketing campaigns, leveraging email and SMS channels to optimize customer life cycles.
  • Plan and deliver CRM activity to optimize customer acquisition, conversion, retention, and loyalty.
  • Advocate for a customer data-centric approach across the business, championing adoption of the CRM and promoting its value.
  • Audit and monitor current data processes to ensure compliance with industry standards.
  • Manage CRM-led marketing campaigns, utilizing data-driven insights to inform decision-making.
  • Utilize strong organizational and time management skills to prioritize tasks and meet deadlines.
About CHEC

CHEC is a leading provider of NHS services in the UK, with a vision to provide accessible healthcare services across the country. Our state-of-the-art Cataract and Surgical Centres are a benchmark for excellence, delivering end-to-end care for every eye condition while supporting the NHS nationwide.



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