Commercial Director
1 month ago
Position Title: Head of Commercial
Burton Albion Football Club is seeking a highly skilled and experienced professional to fill the role of Head of Commercial. This position is crucial in shaping the club's commercial strategy and driving revenue growth.
Key ResponsibilitiesThe successful candidate will be responsible for leading and managing all commercial activities across various revenue streams, including partnerships, hospitality, ticketing, conferences, events, and retail.
Key responsibilities include:
- Developing and implementing a commercial strategy aligned with the club's goals and objectives.
- Maximizing revenue opportunities through partnerships and securing local, regional, and national partnerships.
- Negotiating and managing partnerships and sponsorship deals with brands, businesses, and organizations.
- Conducting market research and analysis to create detailed business plans on commercial opportunities.
- Growing hospitality revenue through seasonal and match-by-match hospitality sales.
- Supporting the Ticketing Department to reach ticketing targets and grow attendances at games.
- Supporting the Retail Department to reach retail targets and maximize revenue.
- Maximizing revenue through growing the stadium's usage through conference, banqueting, and event sales.
- Identifying and growing additional revenue streams across the club.
Requirements
The ideal candidate will possess:
- Proven experience in a similar role within the sports/entertainment industry.
- Experience of securing sponsorship/partnerships within sports, media, or entertainment.
- Experience of commercial contracts, including rights negotiation.
- A proven track record of successful strategy development and implementation, including return on investment.
- Experience and/or knowledge of additional revenue streams of a football club.
- Demonstrable experience building excellent working relationships and dealing with senior stakeholders both internally and externally.
- A willingness to adapt and respond quickly to change.
- An outgoing and confident personality, with good interpersonal and social skills.
- Excellent communication skills, with the ability to synopsise information for briefings.
- Resilience, flexibility, and a positive attitude.
- The ability to work without supervision when needed, to deadlines, and with a proactive desire to improve efficiencies, processes, and working practices.
Selection Process
Interested candidates should submit their applications, including a copy of their CV, through the Executives in Sport Group. Additionally, applicants are required to complete the diversity monitoring form, which can be found at https://forms.office.com/e/0wSdJ3RkGS.
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