Audience Insights Manager
3 days ago
As a key member of the EngineeringUK team, we are seeking an experienced Audience Insights Manager to join our Network Audience Insight department. The successful candidate will be responsible for leading initiatives and providing actionable recommendations to inform business strategy.
We have an exciting opportunity for a skilled professional to join our team as an Audience Insights Manager. If you have experience in audience segmentation, marketing research, and data analysis, we would love to hear from you
The estimated salary for this role is £65,000 - £80,000 per annum, depending on experience. This is a full-time position based in the UK, with flexible working arrangements available.
About the Team
Our Network Audience Insight department works closely with cross-functional teams to provide a holistic view of UKTV's audiences. As an Audience Insights Manager, you will be part of a dynamic team that values collaboration and innovation.
Key Responsibilities
- Work in a hub that provides a holistic view of audience cross-platform consumption and behaviour
- Be the first point of contact for day-to-day activity and requests associated with Network Audiences
- Work with the Head of Network Audience Insight to identify valuable audience segments to achieve UKTV's growth targets
- Develop and implement measurement and reporting to empower decision-making
Requirements
- Strong understanding of audience segmentation methodologies
- Experience in marketing research and ad effectiveness methodologies
- Excellent data analysis skills and ability to communicate complex insights to stakeholders
- Strong project management skills and ability to work collaboratively across teams
What We Offer
- Competitive salary and benefits package
- Opportunities for professional development and growth
- Collaborative and dynamic work environment
- Flexible working arrangements and remote work options
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