Strategic Marketing Director

4 weeks ago

London, Greater London, United Kingdom Ebiquity Full time

Director of Brand Marketing

This is a key role in our marketing department, responsible for leading our brand marketing strategy and elevating the Ebiquity brand.

The successful candidate will have strong experience in marketing, partnerships, and events in B2B marketing services businesses, preferably with media buying and advertiser experience.

They will build the strategy to go to market, prioritising impact to revenue growth, and working directly with our CRM, sales, and marketing teams.

The Director of Brand Marketing will maximise the revenue generation impact of our partnerships and events, working with trade bodies, intermediaries, and specialist partnerships to identify opportunities for collaboration.

They will own the strategy for client and industry events, with activation plans from identifying events through to pre-event planning, content, target audiences, marketing, and sales support, event management, and follow-up strategies.

Working with key business regions around the world, the Director of Brand Marketing will manage and lead internal stakeholders to ensure clear lines of communication, collaboration, and deliver successful brand marketing campaigns.

They will be responsible for measuring the impact of all events and partnerships, and for evolving the approach to make the most of resources and drive the best possible results.

Key skills and experience include marketing, partnerships, and events in B2B marketing services businesses, preferably with media buying and advertiser experience, as well as experience in managing Key Account Marketing/Account Based Marketing programs.

The successful candidate will bring a fresh injection of new ideas and innovations to further elevate marketing and business development opportunities, looking for best-in-class approaches to events and partnerships.

New business success and growth are key objectives for this role.

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