Shop Acquisition Manager

4 weeks ago


London, Greater London, United Kingdom TikTok Full time

TikTok is a leading short-form mobile video platform with global offices, including London. Our Home & Electronics cluster team manages businesses within the electronics and home living categories, identifying and acquiring emerging merchants and growing existing businesses on TikTok Shop.

Key Responsibilities
  • Design a comprehensive merchant acquisition and growth strategy for the Home & Electronics cluster.
  • Develop partnership models with e-commerce partners, industry associations, and marketing solution providers.
  • Identify incentives to encourage merchants to join TikTok Shop.
  • Transform acquisition strategies into actionable plans and monitor their effectiveness.
Requirements
  • Profound understanding of e-commerce acquisition strategy, Home & Electronics industries, or UK e-commerce landscape.
  • Analytical and data-driven thinking, with experience in e-commerce operations or strategy.
  • Ability to drive successful projects with cross-functional teams.

This role is based in our London office and requires a strong understanding of the Home & Electronics industries and e-commerce landscape.



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