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Product Marketing Director

1 month ago

High Wycombe, Buckinghamshire, United Kingdom FJWilson Talent Services Full time
Company Overview
FJWilson Talent Services is a highly regarded not-for-profit organisation that boasts generous benefits and a warm, supportive workplace culture where they actively invest in their talent.

Salary
The salary for this role is £42,000-£46,000 per annum.

Job Description
As a Product Marketing Manager, you will lead the product marketing initiatives with a focus on operational efficiency. You'll take charge of crucial B2B marketing initiatives to drive membership, qualifications, and business goals. You will also play an essential role in articulating and promoting our client's products and services in existing and new markets.

Key Responsibilities
  • Oversee the daily functions of the product marketing team and budget, ensuring the effective execution of marketing strategies.
  • Strategically allocate resources to ensure timely, well-organised campaigns with comprehensive reporting to help shape decisions that elevate our brand and foster long-term growth.

Required Skills and Qualifications
  • 5 years' experience of working in a product marketing role, preferably within B2B.
  • In-depth experience of executing integrated multi-channel marketing campaigns with a particular focus on digital marketing.
  • In-depth experience and a thorough up-to-date knowledge of marketing campaign management, systems, and reporting.
  • Analytical experience.
  • Experience of managing teams.
  • Budget management experience.

Benefits
  • Full time, permanent contract.
  • Hybrid working pattern – home-based combined with at least 4 times a month in beautiful HQ offices.