Conversion Manager

4 days ago


Manchester, United Kingdom Humankind Global Recruitment Full time
Job Title: Conversion Manager

Job Summary:

We are seeking a highly skilled Conversion Manager to join our team at Humankind Global Recruitment. As a key member of our marketing department, you will play a crucial role in driving conversion lift and maximizing commercial returns for our clients.

Key Responsibilities:

  • Develop and implement data-driven strategies to optimize conversion rates and improve customer experience.
  • Collaborate with cross-functional teams to design and execute A/B and multivariate testing, new landing page builds, and conversion journeys.
  • Own specific KPIs within defined areas of influence in the conversion funnel and customer lifecycle.
  • Analyze customer behaviors, conversion metrics, and KPIs to identify opportunities for improvement.
  • Lead the design, implementation, and measurement of our conversion optimization roadmap and activities.
  • Stay up-to-date with industry trends and best practices in conversion rate optimization and digital marketing.

Requirements:

  • 5+ years of experience in CRO and/or digital marketing, with a strong focus on performance marketing.
  • Proven track record of ideating, implementing, and scaling CRO programs.
  • Strong customer-centric approach to optimization, with experience in UX, UI, and digital design for conversion best practices.
  • Experience with industry-leading optimization tools, such as Optimizely, Google Optimize, or Omniconvert.
  • Ability to work closely with data, independently, interpret, and present data in engaging and meaningful ways.
  • Ability to manage and prioritize multiple marketing projects simultaneously within a complex organization.
  • Strong negotiation and relationship-building skills.
  • Hybrid working model (2 days a week in office).
  • Ability to travel internationally as required (10% or less).

What We Offer:

At Humankind Global Recruitment, we offer a dynamic and supportive work environment, with opportunities for professional growth and development. If you are a motivated and results-driven individual with a passion for conversion rate optimization and digital marketing, we encourage you to apply for this exciting opportunity.


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