Senior Marketing Strategist
3 weeks ago
Are you a strategic thinker, confident in challenging the status quo and able to demonstrate your ability to read and translate marketing data?
We are currently recruiting for a Senior Marketing Analyst at Travis Perkins.
This role will involve managing and coordinating the work of the data analytics team to deliver insight and campaign data to the marketing and digital team, and customer KPI metrics to the wider business.
This includes producing analysis to measure the effectiveness of all marketing activity, to help shape future campaigns and ensure effective customer targeting.
The successful candidate will also be responsible for interrogating data and trends to highlight areas of concern, using customer data to drive sales and margin performance for the company.
Additionally, they will provide insight on all marketing campaigns and make recommendations for future campaigns.
The role also involves effective people and priority management to ensure the smooth delivery of insight and campaign data.
The development of the customer dashboard will also be a key responsibility, ensuring that both finance and marketing data are aligned.
The ideal candidate will have a degree in a numerate subject and experience in an industry which deals with volume customers.
They must also have multichannel metrics experience, budget management skills and the ability to use data software to interrogate information.
Presenting to multiple stakeholders and project management skills are also essential.
We offer a hybrid working environment and a benefits package that grows as you grow with the company.
We are looking for someone who is able to communicate effectively at all levels and has excellent attention to detail.
The role is a great opportunity to learn, grow and develop across the Travis Perkins Group.
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