Marketing Mix Modelling Analyst

7 days ago

London, Greater London, United Kingdom DataTech Analytics Full time
Job Title: Marketing Mix Modelling Analyst

We are seeking a highly skilled Marketing Mix Modelling Analyst to join our team at DataTech Analytics. As a Marketing Mix Modelling Analyst, you will be responsible for managing most aspects of individual MMM projects and helping to shape the offering and deliverables across the wider account.

Key Responsibilities:
  • Manage individual MMM projects and contribute to the development of the company's offering and deliverables.
  • Relate technical concepts to non-technical audiences in a clear and engaging manner.
  • Deliver visually engaging stories and presentations to clients.
  • Develop and mentor junior team members to ensure their continued growth and success.
  • Hone client relationship management, presentation, and project scoping skills.
  • Take the lead on MMM projects across various categories and markets.
Requirements:
  • Client relationship and project management experience.
  • A background in Marketing Mix Modelling gained in a media agency or similar environment.
  • Technical skills in Excel, PowerPoint, PowerBI, and Python.
  • Excellent presentational skills and ability to communicate complex information to non-technical audiences.
  • Highly motivated and able to work with minimal supervision.
  • Desire to improve the company offering and contribute to automation and streamlining efforts.
About Us:

DataTech Analytics is a successful marketing effectiveness consultancy with 50% year-on-year growth. We are looking for a talented Marketing Mix Modelling Analyst to join our team and contribute to our continued success.

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