Digital Media Insights Specialist

4 days ago

London, Greater London, United Kingdom Source Full time
Job Description

Job Title: Digital Media Insights Specialist

Location: Remote/Hybrid

Salary: £35,000-40,000

About the Role:

We are seeking a highly skilled Digital Media Insights Specialist to join our team at Source. As a key member of our Analytics & Insight team, you will play a crucial role in shaping data-driven insights and strategies that drive business success.

Key Responsibilities:

  • Collaborate with cross-functional teams to define campaign reporting and insight requirements, from briefing to setup.
  • Validate and verify datasets through our ETL platform to ensure accuracy and quality.
  • Develop and manage client-friendly dashboards and reports to monitor campaign progress and performance.
  • Create insightful mid- and end-of-campaign performance reports with actionable recommendations to drive business growth.
  • Maintain client and agency benchmark studies to inform data-driven decision-making.
  • Collaborate with external data, tech, and media suppliers to ensure high-quality service and relationships.
  • Conduct deep-dive analyses to identify growth opportunities for clients and drive business success.
  • Enable fast, self-serve BI across teams to focus on key priorities and drive business growth.

About You:

We are looking for a highly skilled and passionate Digital Media Insights Specialist who is:

  • Strongly passionate about data and its role in driving continuous business improvement.
  • Exceptional in Excel skills (vlookup, pivot tables, advanced charting); DAX and Power Query experience is desirable.
  • Proven experience in digital media performance evaluation and reporting, preferably within an agency.
  • Familiarity with media data integration tools like Supermetrics, Improvado, Funnel, or Alteryx is a plus.
  • Proficient in SQL and database design.
  • Experience with marketing performance dashboards using Power BI (preferred) or Tableau.
  • Background in automated data collation via web APIs.

About Source:

Source is dedicated to personal and professional growth, offering time for development and innovation. We value a diverse range of talents and ensure equal opportunities for all applicants.

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