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Digital Media Specialist
2 months ago
Influence Digital is a creative full-service digital agency that specializes in delivering innovative digital solutions for our clients. Our team is passionate about creating a positive impact in the world.
The RoleWe are seeking a Digital Media Specialist to join our Paid Media Team, responsible for devising innovative paid media strategies and campaigns across social, search, and programmatic platforms. As a Digital Media Specialist, you will oversee the day-to-day management of key accounts and support junior team members with activation and reporting.
Key Responsibilities- Develop and implement paid media strategies and campaigns across social, search, and programmatic platforms
- Manage and optimize multiple accounts and campaigns simultaneously to meet objectives and key deadlines
- Analyze data, identify trends, and insights to maximize performance
- Collaborate with the team to come up with innovative approaches to client and campaign challenges
- Implement A/B tests and testing frameworks to gain insight and drive performance
- Implement pixel and UTM tracking across platforms and analyze conversion and Google Analytics data
- Work in a fast-paced environment, bringing strong time management and project management skills to the team
- Proficient in office tools, such as Excel and PowerPoint, for reporting and media plans
- A hybrid work arrangement with a private space in a shared office
- Access to our Employee Assistance Program (EAP)
- Frequent team socials and events
- A shortened working day on Wellness Wednesday
- Training and Development plans
- A cycle to work scheme
- A private pension
- An enhanced Maternity Leave Policy
We believe in equal opportunities for everyone and strive to create an open and supportive environment for everyone to thrive. We strongly encourage applications from everyone, regardless of race, religion, national origin, gender, sexual orientation, age, marital status, or disability status.