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Digital Media Insights Specialist
2 months ago
We are seeking a talented Digital Media Insights Analyst to join our client's expanding Analytics & Insight (A&I) team.
Key Responsibilities- Work with media/client teams to define campaign reporting and insight requirements, from the briefing stage through setup.
- Create insightful mid- and end-of-campaign performance reports with actionable recommendations.
- Collaborate with external data, tech, and media suppliers to ensure high-quality service and relationships.
- Conduct deep-dive analyses to identify growth opportunities for clients.
- Enable fast, self-serve Business Intelligence across teams to focus on key priorities.
- Strong passion for data and its role in driving continuous business improvement.
- Exceptional Excel skills (vlookup, pivot tables, advanced charting); Proven experience in digital media performance evaluation and reporting, preferably within an agency.
- Familiarity with media data integration tools like Supermetrics, Improvado, Funnel, or Alteryx is a plus.
- Proficient in SQL and database design.
- Experience with marketing performance dashboards using Power BI (preferred) or Tableau.
- Background in automated data collation via web APIs.
- Proactive and solution-focused, with a talent for creative problem-solving.
- The client is dedicated to personal and professional growth, offering time for development and innovation.
- They value a diverse range of talents and ensure equal opportunities for all applicants.