Lead Statistical Consultant

3 weeks ago

London, Greater London, United Kingdom William Hill Full time

Join our team at William Hill as a Senior Econometric Analyst, where you will leverage your expertise in Market Mix Modelling (MMM) within a vibrant media agency or consultancy environment. This role is pivotal in crafting advanced marketing intelligence solutions aimed at propelling business growth.

As part of our dedicated team, you will generate crucial insights through Market Mix Modelling (MMM) to enhance various marketing strategies. In your capacity as a Senior Econometric Analyst, you will be instrumental in automating data collection, processing, and reporting, ensuring a steady flow of actionable insights.

Collaboration is key; you will work alongside skilled mathematicians, statisticians, and economists to develop econometric models that guide decision-making across marketing, finance, and compliance sectors. Engaging with other teams will be essential to achieve impactful results and insights.

Key Responsibilities:

  • Design and execute innovative MMM solutions, managing econometric models for a variety of brands and markets.
  • Ensure timely project delivery while meeting all key objectives, collaborating with both internal stakeholders and external partners.
  • Lead the internal MMM team, cultivating a culture of excellence and supporting the professional growth of team members.
  • Enhance marketing efficiency through optimization and scenario planning, contributing to refined strategies.
  • Participate in the development of marketing optimization tools, interactive dashboards, and process automation to elevate our econometrics capabilities.

Desired Profile:

  • Experience in a media agency, consultancy, or related industry, paired with a degree in Mathematics, Statistics, Economics, or Computer Science.
  • Strong proficiency in Python or R, SQL, and advanced Excel for modeling, data processing, and analysis.
  • Proven leadership in econometric projects, with the ability to mentor junior team members and engage effectively with stakeholders.
  • Solid understanding of media planning and the influence of MMM on marketing effectiveness, complemented by strong communication and analytical skills.

Benefits:

  • Attractive salary and bonus structure.
  • Flexible hybrid working model allowing for remote work.
  • Generous holiday entitlement, discounts, maternity and paternity leave, and wellness support.
  • Comprehensive healthcare benefits, pension package, and life assurance for financial peace of mind.

About Us:

At William Hill, we embrace innovation and change. As part of an industry-leading brand, you will be integral to delivering exceptional betting and gaming experiences to our customers. Join us during this period of growth and transformation, where you can make a significant impact and shape your career trajectory.

We are committed to diversity, equity, and inclusion, fostering a culture of respect and providing opportunities for professional development. If you are ready to contribute to our success, we encourage you to explore this opportunity with us.

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