Lead Content Strategist
3 weeks ago
This role presents an exciting opportunity for a Lead Content Strategist to become a key member of the Creative Strategy Team at the University West of England, focusing on Future Students, Communications, and Marketing.
Our Content Design team stands out due to its agility and creativity. We pride ourselves on being responsive and innovative, continuously embracing user-centered development and agile methodologies as the University adapts to new operational frameworks and best practices.
We foster an inclusive and collaborative environment where team members are aware of each other's projects and how they align with user needs and organizational goals.
Candidate ProfileAs our brand evolves, you will play a pivotal role in shaping its direction.
The ideal candidate will possess:
- Experience in digital marketing campaign strategies, thriving in a dynamic recruitment landscape.
- Skills in data analysis, performance monitoring, and content optimization as part of your daily responsibilities.
- A user-first mindset, adept at balancing user needs with business objectives, ensuring that user-focused content remains central to our efforts.
- The ability to understand user requirements through evidence-based insights.
- Comfort in applying user testing methodologies and evaluating both quantitative and qualitative data.
- Expertise in translating user stories into actionable design strategies.
- Knowledge of UX principles, content design, and prototyping, guiding stakeholders through proposals tailored to diverse audiences.
- An understanding of the significance of content lifecycle management and a commitment to continuous improvement in your work.
This position is based at our vibrant campus, equipped with state-of-the-art facilities and resources designed to support both staff and students in achieving their goals.
Why Choose the University West of England?As one of the largest higher education institutions in the South West, we serve a diverse community of 38,000 students and 4,000 staff from around the world.
Located in Bristol, a city renowned for its innovation and inclusivity, we maintain strong connections with both local and global partners.
We offer a comprehensive range of employee benefits, including competitive pay, generous leave policies, and opportunities for professional development.
Embracing DiversityThe University West of England values the strength of a diverse community.
We are committed to fostering a vibrant, multicultural environment and actively seek talented individuals from all backgrounds to enrich our team.
Our diversity enhances creativity and leads to improved decision-making and problem-solving.
We particularly encourage applications from underrepresented groups, ensuring that all selections are based solely on individual merit.
Additional InformationThis is a full-time, permanent position with the option for job sharing for those seeking part-time opportunities.
As a Disability Confident employer, we welcome applications from individuals who identify as having a disability.
For further details regarding this role, please refer to the job description provided.
We look forward to receiving your application and learning how your skills and experiences align with the requirements of this position.
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