Digital Marketing Specialist

2 days ago

Warrington, Warrington, United Kingdom Michael Page Marketing Full time
Drive Online Growth as a PPC Analyst

An exciting opportunity has arisen for a skilled PPC Analyst to take a lead role in driving the performance and growth of online marketing channels within the retail industry.

As a key member of the marketing team, you will be responsible for developing, managing, and optimising PPC campaigns across various search engines and markets.

Key Responsibilities:

  • Conduct in-depth keyword research and selection for pay-per-click campaigns
  • Monitor and analyse campaign performance to recommend improvements and optimise ROI
  • Collaborate with the marketing team to align PPC strategies with overall company goals and objectives
  • Stay up-to-date with industry trends and developments in PPC and digital marketing
  • Prepare regular performance reports for management

Requirements:

  • Proven experience in managing PPC campaigns and driving online growth
  • Strong analytical skills to interpret data and provide actionable insights
  • Proficiency in Google Ads, Bing Ads, and other PPC platforms
  • Excellent communication and teamwork skills

About the Company:

Michael Page Marketing is a leading recruitment agency specialising in marketing and digital roles. We are committed to helping our clients find the best talent in the industry.

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