Digital Marketing Specialist

4 days ago

Warrington, Warrington, United Kingdom Universal Business Team Full time
{"title": "Digital Marketing Manager", "description": "Job Title: Digital Marketing Manager

Universal Business Team is seeking a skilled Digital Marketing Manager to enhance digital engagement, strengthen brand visibility, and create innovative campaigns.

Key Responsibilities:

  • Lead all digital marketing activities, ensuring the brand is front-of-mind across multiple channels.
  • Develop and manage content for social media, website, and email communications.
  • Oversee SEO efforts and manage day-to-day website operations, including larger digital projects.
  • Implement and optimise CRM tools, segmenting data for targeted email marketing.
  • Create and deliver digital launch campaigns to support new product introductions.
  • Analyse digital marketing performance, offering insights and data-driven recommendations for improvement.
  • Liaise with external agencies and partners for web development and content creation.

Requirements:

  • Minimum of 5 years' experience in digital marketing.
  • Proficient in CRM systems (e.g. HubSpot) and Google Analytics.
  • Experience in content marketing, including blogs, video creation, and campaign management.
  • Demonstrated success in driving innovation and change in digital marketing.
  • Experience in the KBB (kitchen, bathroom, and bedroom) or construction industry is highly desirable.

Desirable Skills:

  • Strong understanding of SEO.
  • Experience with PPC and social media advertising.
  • Basic design skills (e.g., Canva or InDesign).

Benefits:

  • Salary: Up to \u00a340,000 DOE
  • 23 days holiday plus additional on birthday and bank holidays
  • Monthly and quarterly bonus schemes
  • Pension Scheme
  • Modern Offices
"}

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