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Programmatic Advertising Campaign Strategist

2 months ago

London, Greater London, United Kingdom Impact Creative Recruitment Ltd Full time

Job Summary:

We are seeking a highly skilled Programmatic Advertising Campaign Specialist to join our team at Impact Creative Recruitment Ltd. As a key member of our Marketplace Demand Management team, you will play a crucial role in helping our clients fine-tune their inventory strategies and work closely with demand-side platforms (DSPs) to boost their campaigns.

Key Responsibilities:

  • Collaborate with DSP partners to create demand and develop scalable strategies to attract new clients.
  • Manage incoming programmatic deals, ensuring they align with campaign goals and client needs.
  • Establish and refine best practices to simplify buying processes with DSP partners.
  • Work closely with Sales Revenue teams to track the performance of ongoing deals and identify new growth opportunities.
  • Utilize data insights to optimize inventory strategies and enhance overall campaign success.

Requirements:

  • 5+ years of experience in digital advertising, particularly in programmatic and client-facing roles.
  • Strong understanding of ad tech, programmatic advertising, and industry trends.
  • Excellent analytical skills, with the ability to interpret data and make informed decisions.
  • Superb communication and teamwork skills, with the ability to work effectively in fast-paced environments.
  • Experience in media planning and executing data-driven advertising strategies.

What We Offer:

As a Programmatic Advertising Campaign Specialist at Impact Creative Recruitment Ltd, you will have the opportunity to work with a talented team of professionals and contribute to the success of our clients. If you are a motivated and experienced individual with a passion for digital advertising, we encourage you to apply for this exciting role.