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Programmatic Trading Strategist

1 month ago

London, Greater London, United Kingdom Reach PLC Full time

Job Summary

We are seeking a highly skilled Programmatic Trading Strategist to join our Revenue Operations team at Reach PLC. As a key member of our team, you will play a pivotal role in driving the success of our operational and analytical functions.

Key Responsibilities

  • Develop and execute programmatic trading strategies across various digital advertising platforms.
  • Manage campaign budgets, bids, and performance metrics to ensure efficient allocation of resources and achievement of campaign goals.
  • Collaborate with cross-functional teams to drive product enhancements and feature prioritisation.
  • Oversee the day-to-day operations of our contextual advertising products, ensuring seamless functionality and performance.
  • Utilise advanced analytics techniques to extract insights from large datasets related to digital advertising campaigns, audience behaviour, and content performance.

Requirements

  • Demonstrable experience of digital/programmatic campaign management.
  • Strong analytical and problem-solving skills, with experience using data and analytics to improve performance.
  • Strong project management skills, with the ability to prioritise and manage multiple tasks and projects.
  • Skilled in using programmatic platforms - prior experience with Google Ad Manager is ideal.

What We Offer

  • Competitive salary + quarterly bonus.
  • Access to a brilliant range of other benefits and discounts.
  • Opportunities for career growth and development.

About Reach PLC

Reach PLC is a leading media company with a portfolio of iconic brands and a commitment to innovation and excellence. We are proud to be a diverse and inclusive employer, and we welcome applications from candidates from all backgrounds.