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Marketing Campaign Manager
2 months ago
About Cytiva
Cytiva is a leading provider of innovative solutions for the life sciences industry. Our mission is to empower scientists and researchers to transform human health by providing cutting-edge technologies and expertise.
Job Summary
We are seeking a highly skilled Marketing Campaign Manager to join our team at Cytiva. As a key member of our marketing communications team, you will be responsible for developing and implementing integrated marketing plans to support key business objectives.
Key Responsibilities
- Collaborate with cross-functional business stakeholders to define and prioritize marketing campaigns, initiatives, and product launches.
- Develop and execute campaign strategies to drive business results and meet marketing objectives.
- Build and manage content and messaging strategies to engage target audiences and drive conversions.
- Ensure all marketing materials comply with Cytiva's brand guidelines, writing guidelines, and regulatory requirements.
- Track and analyze key performance indicators (KPIs) for marketing campaigns, initiatives, and product launches, making data-driven decisions to optimize plans and deliver results.
- Manage relationships with marketing agencies, media partners, and suppliers to drive business growth and success.
Requirements
- Bachelor's degree in marketing, communications, or a related field.
- 5+ years of experience in marketing, marketing communications, digital marketing, or a related field.
- Proven experience in leading project teams and managing complex projects with internal and external stakeholders.
- Strong analytical skills and detailed knowledge of marketing analytics.
- Ability to motivate, influence, and work effectively with diverse, cross-functional, global teams across multiple levels.
- Ability to work under tight deadlines and pressure, managing multiple projects simultaneously.
About You
- You are a strategic thinker with a passion for marketing and a drive to deliver results.
- You have a strong understanding of the life sciences industry and a proven track record of success in marketing.
- You are a collaborative leader with excellent communication and project management skills.
- You are a data-driven decision maker with a strong analytical mindset.
