CRM Marketing Strategist
3 weeks ago
Senior CRM Executive
£35k
Flexible working arrangements available
Hybrid model (3 days in-office, 2 days remote)
Comprehensive benefits package including 29 days of annual leave plus Bank Holidays and Private Health Insurance
Forward Role Careers is collaborating with a B2C professional services organization to find a Senior CRM Executive. This position will report directly to the CRM Manager and will be part of a dedicated CRM team consisting of five members.
Reasons to consider this opportunity:
- The CRM function is a key focus for the organization, receiving significant investment
- Continuous innovation with the latest technology
- Numerous opportunities to initiate and refine processes
- Strong potential for career advancement
- A vibrant company culture with a smart casual dress code and regular team-building activities
Key Responsibilities:
- Oversee the CRM Assistant
- Design, develop, segment, test, and execute comprehensive CRM campaigns
- Manage automations and workflows
- Facilitate data integrations
- Develop email nurturing campaigns aimed at lead conversion
- Conduct A/B testing for optimization
- Analyze and report on campaign performance
Qualifications Required:
- Demonstrated experience in a CRM Marketing position
- In-depth knowledge of CRM tools for marketing applications
- Strong attention to detail
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