Product Marketing Manager

2 days ago

Richmond, Greater London, United Kingdom Reed Exhibitions Limited Company Full time
About the Role

We are seeking a highly skilled Product Marketing Manager to join our team at Reed Exhibitions Limited Company. As a key member of our marketing team, you will play a vital role in driving the growth and market penetration for our Aircraft Interiors Expo.

Key Responsibilities
  • Develop and execute comprehensive marketing plans to align with the event and portfolio strategy.
  • Establish market size, penetration, and identify growth opportunities across key industries and segments.
  • Propose and implement audience growth strategies to increase visitor and exhibitor engagement.
  • Manage relationships with industry associations, analysts, influencers, media, and industry bodies to promote our brand and events.
  • Lead onsite at shows and represent our brand at external market/industry-specific events.
  • Develop detailed visitor and exhibitor marketing communications plans and objectives.
  • Align with the Sales team on enablement and planning to drive business growth.
  • Contribute to persona development to shape content and customer experiences.
Requirements
  • Proven experience as a Product/Marketing Manager or equivalent role, preferably within a similar industry.
  • Experience in market analysis, campaign management, and strategic planning.
  • Ability to work collaboratively with cross-functional teams in a matrix environment.
  • Proficiency in marketing automation tools and performance reporting.
  • Track record of success in executing marketing strategies that have driven growth and market penetration.
  • Experience or interest within the aviation industry.
What We Offer
  • Flexible working hours to accommodate your needs.
  • A generous holiday allowance with the option to buy additional days.
  • Health screening, eye care vouchers, and private medical benefits.
  • Wellbeing programs to support your mental and physical health.
  • Life assurance and access to a competitive contributory pension scheme.
  • Save As You Earn share option scheme and travel season ticket loan.
  • Electric Vehicle Scheme and optional dental insurance.
  • Maternity, paternity, and shared parental leave.
  • Employee Assistance Programme and access to emergency care for both the elderly and children.
  • RECARES days to support your favorite charities and causes.
  • Access to employee resource groups and dedicated time to volunteer.
  • Extensive learning and development resources to support your career growth.
  • Access to employee discounts scheme via Perks at Work.

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