Brand and Marketing Strategist

5 days ago


Southampton, Southampton, United Kingdom Guillaume Masson Full time
About Guillaume Masson

Guillaume Masson is a digital agency that provides user experience design and experimentation services for e-commerce brands. The agency has recently undergone a brand transformation and is investing in content and events marketing to expand its client base.

We are seeking a highly skilled and experienced professional to lead our content strategy and drive business growth.

Key Responsibilities
  1. Content Strategy and Ideation: Develop and execute a comprehensive content strategy that aligns with the agency's business objectives and resonates with our target audience.
  2. Content Creation and Management: Produce and manage high-quality content across various channels, including social media, blog posts, and case studies.
  3. Events Marketing and Content Creation: Plan and execute events that showcase the agency's expertise and drive lead generation.
  4. Content Metrics and Analysis: Monitor and report on content metrics and qualitative insights to inform future content decisions.
Requirements
  1. 5+ Years of Experience: Proven track record of success in a B2B content role, with a strong understanding of content marketing principles and best practices.
  2. Marketing Agency Experience: Experience working within a marketing agency, with a deep understanding of the industry and its challenges.
  3. Events Marketing Expertise: Proven ability to plan and execute successful events that drive lead generation and business growth.


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