Creative Social Media Specialist

7 days ago

Glasgow, Glasgow City, United Kingdom BBC Full time

About the Role

This is an exciting opportunity to join the BBC's Content Discovery team as a Social Media Specialist. As a key member of the team, you will be responsible for creating and curating engaging content for our social media platforms, including TikTok, Instagram, YouTube, Facebook, and X.

Main Responsibilities

  • Develop and implement social media strategies to increase engagement and reach our target audience.
  • Collaborate with the marketing and social teams across the BBC to develop creative approaches and share best practices.
  • Manage and moderate social media accounts, ensuring that content meets audience needs and supports the BBC's brand values.
  • Monitor performance of social media channels and report to key stakeholders.
  • Ensure editorial content meets audience needs, supports the accounts' brand values, and is consistent with the agreed editorial style and tone.

Requirements

  • Proven experience in social media marketing and content creation.
  • Strong understanding of social media platforms and their audiences.
  • Excellent communication and interpersonal skills.
  • Ability to work independently and as part of a team.
  • Experience with video and image editing software, such as Adobe Creative Cloud.

About the BBC

The BBC is committed to equality of opportunity and welcomes applications from individuals from diverse backgrounds. We offer a range of benefits, including a competitive salary, pension scheme, and flexible working arrangements.

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