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CRM and Customer Retention Manager

2 months ago


Chessington, Greater London, United Kingdom Inspiring Interns & Graduates Full time
About the Role

We are seeking a highly skilled CRM and Customer Retention Manager to join our team at Inspiring Interns & Graduates. As a key member of our business, you will be responsible for analysing customer data, generating actionable insights, and managing campaigns to increase customer loyalty and revenue.

Key Responsibilities
  • Data Analysis: Manage and analyse large volumes of customer data across multiple channels, including e-commerce, in-store, and mobile, to identify trends and opportunities for growth.
  • Campaign Management: Run reports and post-campaign analysis for CRM and loyalty campaigns, developing key insights and recommendations to increase customer loyalty and revenue.
  • Customer Segmentation: Use customer segmentation techniques to build value segments and generate recommendations for unlocking customer value.
  • Marketing Strategy: Generate ideas, recommendations, and action plans for marketing campaigns based on actionable data insights.
  • Campaign Implementation: Manage the implementation of campaigns to maximize revenue derived from customer loyalty programmes.
Requirements
  • Experience: Minimum of four years' experience working in a CRM or loyalty analytics role, preferably in a retail environment.
  • Skills: Good working knowledge of marketing/CRM principles and techniques, experience with Klaviyo, and strong analytical skills.
  • Personal Qualities: Passion for data and analytics, good commercial acumen, commitment to action, and ability to work independently towards given KPIs.
What We Offer
  • Competitive Salary: A competitive salary and benefits package.
  • Opportunities for Growth: Opportunities for accelerated progression and professional development.
  • Great Working Environment: A great working environment and culture.