Head of Marketing

6 months ago

Leeds, United Kingdom TIEVA Full time

**Job Title**: Head of Marketing

**Location**: Calverley, Leeds LS28 5QS

**Salary**: Competitive together with bonus package

**Job Type**: On-site, full time, permanent

**_ Are you a strategic thinker with a passion for marketing and a track record of delivering results?_**

**_ Ready to take your career to the next level and make a real impact in a rapidly growing company?_**

**YES?** Then let**’**s get to the important stuff**

The Head of Marketing is responsible for leading the development and implementation of the company’s marketing strategy, with a clear focus on driving sales, retention, acquiring new business, and increasing cross-sell and up-sell opportunities. The role is critical in creating and executing marketing initiatives that support the company’s vision, mission, and objectives, ensuring that the company’s marketing efforts are aligned with the overall business strategy.

**The Role**:

- Develop and execute the company’s marketing strategy: This includes creating a clear and concise marketing plan that outlines the company’s target audience, messaging, and marketing mix.
- Lead the marketing team: Manage a team of marketing professionals, including the recruitment, training, and development of team members.
- Brand management: Ensure that the company’s brand TIEVA is consistently communicated across all marketing initiatives and materials.
- Customer insights and segmentation: Use market research, customer data, and other insights to understand customer needs and preferences, and to develop targeted marketing campaigns.
- Event and trade show management: Plan and execute trade shows and other events to showcase the company’s products and services.
- Public relations: Develop and maintain strong relationships with media outlets and other stakeholders to secure positive press coverage for the company.
- Budget management: Develop and manage the marketing budget, ensuring that all marketing initiatives are cost-effective and deliver a positive measurable return on investment.
- Performance measurement: Regularly evaluate the effectiveness of marketing initiatives and make data-driven decisions to optimise results.
- Degree in marketing, business or a related field.
- 5+ years of experience in marketing, with at least 2 years in a leadership role.
- Strong leadership skills, including the ability to manage a team and build strong relationships with stakeholders.
- Proven experience in developing and executing successful marketing campaigns, end to end with measurable results.
- Experience of working with vendors such as DELL/HP/Phillips.
- Experience of marketing automation (CRM/Hubspot/ZoomInfo), lead generation, customer acquisition, GTM strategy, brand design and development, product positioning, UX and vendor management.
- Strong analytical skills, with the ability to make data-driven decisions.
- Excellent communication and interpersonal skills, with the ability to effectively communicate with stakeholders at all levels of the organisation.
- Experience in product marketing and event planning is an advantage

**What you’ll get in return**:
**Financial**
- Life Insurance
- Pension
- £1000 refer a friend bonus
- Generous uncapped commission scheme (sales role)
- Free will-writing service
- Long Service Awards (financial and time rewards)
- Electric Car Scheme (salary sacrifice)
- IT Purchase Loan Scheme
- Financial Wellbeing Tool
- Pension Surgery(consultation with a financial advisor)

**Health and Wellbeing**
- Private Medical Insurance
- Employee Assistance Programme -for you and your family (Counselling, legal advice, career coaching, financial support)
- Digital GP
- YuLife Wellbeing platform
- Gym membership contribution
- Gym time
- Yoga -Free onsite yoga
- Eye tests
- Flu jabs
- Fruit basket -per floor stocked weekly
- Mental Health First Aiders

**Time off**
- Holidays -above statutory increasing with service, plus 8 bank holidays
- Birthday benefit -Have your birthday off on us
- Enhanced Maternity Pay
- Enhanced Paternity Pay
- Compassionate Leave
- Jury Duty

**Perks**
- Welcome goodie bag
- Company apparel
- Free staff parties
- Incentives -Competitions and prizes including trips
- Staff awards
- Culture Team events

**Environment**
- Free onsite parking
- New refurbed office -Table tennis, table football, games consoles, multifaith room, fully stocked bar, outdoor eating area, smoking shelter.
- role dependant

**Why choose TIEVA?**

We’re not your average technology company, we reward innovation and outside the box thinking. A career at TIEVA means giving you the opportunity to shape your future. We will provide you with all the tools you need to succeed, this isn’t just the basics, we are talking about the latest automation technology, weekly campaigns, holidays, prizes and team incentives.
- Further, faster_- We know it’s important for you to keep moving forward, that’s why you’ll have the very best training opportunities. We invest hea

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