Paid Social Media Specialist

6 months ago


Brighton and Hove, United Kingdom Social Firefly Ltd Full time

Job title: Paid Social Media Specialist

Location: Preferably based in the South East of the UK. We require you to work with us in our office in Brighton at least twice a week.

**Salary**: £27-31,000 a year depending on experience

Hours: 28 hours a week, worked over four days (9am-5pm)

Start date: ASAP

**Your responsibilities**
- Developing and managing innovative advertising campaigns across Facebook, Instagram, X (Twitter), LinkedIn and TikTok.
- Working with the team, clients and stakeholders to agree and execute integrated paid social strategies
- Benchmarking performance to help clients understand an estimate of what could be achieved from their ad campaigns
- Immersion in the social landscape, monitoring trends and competitors to identify opportunities
- Managing budgets of varying levels
- Establish success frameworks, KPIs and reporting to optimise output and drive performance
- Analysing performance data and providing insights, recommendations and identifying areas of opportunity and growth. Also, making optimisations based on what is agreed
- Creating distinctive and insightful reports with exceptional attention to detail and an engaging narrative

**More about you**
- Passionate about achieving incredible results through paid media
- Comfortable working with clients and the wider team
- Always curious to learn new things
- A self-starter with the ability to work at a fast pace
- Able to manage multiple projects while maintaining strict attention to detail and priorities
- Experience with tracking performance using Meta pixels, insight tags, UTMs and Google Analytics
- Strong analytical skills and the ability to manipulate data to produce actionable insights
- Highly numerate and commercially aware
- Demonstrable customer-centric thinking
- At least two years of experience managing paid social campaigns
- Experience in creating content for ads (not essential, but it would be a bonus if you have it)

**Benefits of working with us**
- Being a permanent PAYE staff member
- Four-day working week (hours totalling 28 in total)
- 25 days holiday per year, including bank holidays
- An additional day off on your birthday
- Workplace pension (3% from employer)
- Equipment - including a laptop, large screen, phone and anything else you might need
- Training and development opportunities
- Maternity, parental and sickness leave as well as other types of family support

**Salary**: £27,000.00-£31,000.00 per year

**Benefits**:

- Company events
- Company pension
- Gym membership
- On-site gym
- Work from home

Schedule:

- Monday to Friday

**Experience**:

- social media advertising: 2 years (preferred)

**Language**:

- English (required)

Work authorisation:

- United Kingdom (required)

Ability to Commute:

- Brighton and Hove (required)

Work Location: In person



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