Paid Social Media Strategist

2 weeks ago


Cambridgeshire and Peterborough, United Kingdom Austin Fraser Full time
About the Job:

This is a fantastic opportunity to work on high-profile campaigns, develop your skills, and advance your career in a dynamic and supportive environment. As a Performance Marketing Manager, you will be responsible for developing and executing effective paid social campaigns that drive results and exceed expectations.

Key Responsibilities:
  1. Campaign Strategy & Execution: Develop and implement effective paid social campaigns that drive results and exceed expectations.
  2. Paid Media Management: Optimize and manage campaigns across multiple platforms, including Facebook Ads, Instagram, TikTok, and YouTube.
  3. Budget Management: Manage and optimize advertising budgets to achieve the best possible ROI.
  4. Data-Driven Optimization: Analyze campaign data and make data-driven decisions to improve performance.
  5. Organic Strategy Development: Create and execute content plans that support and enhance paid campaigns.
  6. Collaboration & Creativity: Work closely with the creative team to develop engaging visuals and high-quality content.
  7. Performance Reporting: Provide clients with actionable insights and recommendations based on campaign data.
Requirements:
  1. Experience in Performance Marketing: At least 3-4 years of experience in paid social media or digital marketing.
  2. Expertise in Paid Social Platforms: Strong knowledge of Facebook Ads Manager, Instagram, TikTok, and YouTube.
  3. Analytical Skills: Ability to interpret campaign data and adjust strategies to improve performance.
  4. Creative Thinking: Ability to combine data-driven insights with creative ideas to deliver successful campaigns.
  5. Bonus Points: Experience in video production and editing to enhance content creation.
  6. Commercial Acumen: Confident in managing budgets and delivering measurable ROI.
Benefits:
  • Casual dress policy
  • Company events
  • Company pension scheme
  • Discounted or free food
  • Free parking
Salary:

£30-35,000 per annum



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