CRM Executive

5 months ago

StokeonTrent, United Kingdom LiveScore Group Full time

**Hybrid working**

**The Role**

Reporting to the CRM Lead, you will help implement the eco-system strategy for the European LiveScore Bet region. The main responsibility of the role will include assisting with campaign planning, creation and optimisation - leveraging the LiveScore scores app to acquire new, and retain or reactivate existing, members for/of LiveScore Bet.

LiveScore Group is home to LiveScore, LiveScore Bet and Virgin Bet, three of the most exciting brands in the sports and gaming industries today. We are passionate and excited about what we do in the Sports Media, Gaming and Betting sector and are proud of the high ratings we have achieved. We live our values, aiming to enhance and increase the enjoyment of sport through innovative products and immersive experiences. Trust is important in how we work, ensuring we are a collaborative unit who holds each other accountable. Relentlessly ambitious in everything we do, we embrace change and understand that failure is part of success.

We use our platform for positive social change and work to build a company our employees are proud to work for. We have a long-term commitment to diversity and inclusion. Our I.D.E.A (Inclusion, Diversity, Equality, Awareness) Forum is critical to our business and is embedded in our organisational structure to support a sense of belonging for everyone and to create a culture that allows all employees to thrive.
- We know a job description can often deter an applicant who does not believe they match 100% of our requirements. If you are interested in this position and have relevant experience, then we would still love to hear from you._

**Key Responsibilities**
- Work with CRM, Promotions, Data/Insights, Acquisition, Product & Design Teams to create, align and execute engaging campaigns on the LiveScore platform that can drive acquisition and retain existing members
- Help to plan, create and optimise all campaigns in conjunction with the regional and international sporting calendar and product launches.
- Utilise all existing channels and ad placements to maximise conversion and retention opportunities
- Help with campaign reporting and commercial analysis, confidently dissecting the data, providing recommendations and key takeaways to the wider business
- Contribute towards improving processes, testing new journeys or tech, plus introducing new channels or features to the overall mix
- Maintain a strong team ethic and help and support your colleagues when required
- To work on any other reasonable task required by your manager

**Skills, Knowledge and Experience**
- Fluency in Dutch or Bulgarian language would be desirable but not essential
- CRM experience - ideally in a sports betting and/or gaming environment
- Have an interest in the marketing technology (martech) space
- Confident working independently
- Extremely organised with strong attention to detail
- Enthusiastic and naturally inquisitive and proactive
- Excellent with time management and can multitask
- Proficient using Microsoft Office (particularly Excel)
- Ability to build strong working relationships
- Confident in communicating and presenting with core stakeholders across the business

**What can we offer?**
- Company Performance bonus
- Hybrid working for all staff with flexible working opportunities
- Private Healthcare scheme + Employee Enhanced Assistance
- Enhanced Family Leave - Maternity, Shared Parental & Adoption Leave: up to 6 months at full pay and 6 months at half pay. Paternity leave: up to 4 weeks at full pay
- Subsidised gym membership
- Life Assurance (x3 salary)
- Contributory Pension Plan
- Daily snacks, quality coffee, soft drinks and regular socials

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