Senior Demand Generation Marketer

5 months ago


Abingdon, United Kingdom RM Education Limited Full time

Overview:
RM is the leading supplier of technology and resources to the education sector, supporting schools, teachers and learners, enabling the improvement of educational outcomes worldwide. We work across the industry from pre-school to higher education and professional qualification, our customers include schools, examination boards, central governments and other professional institutions. We have a clear purpose to enrich the lives of learners worldwide.

The Demand Generation Marketing Manager is responsible for creating and implementing forward-thinking campaigns that generate leads, nurture prospects, and drive revenue growth for RM’s Technology’s business lines. This role sits as part of the Go to Market Operations team working closely with cross-functional teams such as Sales, Account Management, Service Delivery and Product Management to ensure campaigns are aligned with RM Technology’s goals. You may work across one or more business lines, taking accountability for demand generation for that area.

**Responsibilities**:

- Designing, planning, managing, and optimising integrated outbound and digital campaigns across multiple channels to generate pipeline.
- Monitoring industry trends and showing a willingness to try new techniques and challenge current thinking
- Working with customer facing teams to understand RM’s buyers and influencers, identify their challenges and buying behaviours
- Using data & analytics to monitor, measure against KPIs, report on and continuously improve campaign performance
- Working closely with whole Go to Market operations lead for both granular tracking, reporting, and efficient lead management in the handoff from marketing to sales
- Training and supporting the sales team to drive the success of the campaign and ensure nurture and conversion to revenue.

**Experience**:
You will have proven experience of:

- Delivering demand generation marketing, preferably in a B2B technology company
- Using data to drive decisions and analyse campaign performance
- Working in a collaborative team

You will be:

- A strong project manager able to manage multiple campaigns simultaneously
- Comfortable working with marketing automation platforms such as DotDigital and CRM systems

You will have:

- Strong communication skills and the ability to present to commercial teams
- An eye for detail, to ensure the delivery of professional and high quality campaigns
- Degree level qualifications, preferably in a related field, or equivalent experience

**What’s in it for you?**

As well as a competitive salary, you could earn a performance related bonus and you would receive our core benefits package which includes private medical healthcare, life assurance and a Group Personal Pension Plan with higher contribution levels available.

There are lots of voluntary benefits too. You could buy additional annual leave, join our dental plan, sign for a health assessment or take part in our cycle to work scheme. You could even earn yourself an extra bonus for successfully recommending a friend or family member for a position within RM.
- At RM we are committed to building a workforce which reflects the diversity of the customers and communities we serve, and to creating an inclusive and flexible workplace where all our colleagues can be themselves and succeed on merit.



  • Abingdon, United Kingdom RM Education Limited Full time

    Overview: The Assessment Channel Marketer in RM Assessment is responsible for developing and executing Marketing Plans that drive engagement and growth through our sector channels in support of Go to Market Strategies. The Channel Marketer will work closely with Sector Heads and Business Development Managers to understand the Sector needs and Go To Market...

  • Marketing Executive

    5 months ago


    Abingdon, United Kingdom RM Education Limited Full time

    Overview: As a global provider of educational IT Services, the RM Group is committed to providing high quality solutions that address customer needs across the sectors in which we operate. Within Assessment, RM are experts in online exam testing and marking and the management and analysis of educational data. We work with government ministries, exam boards...

  • Marketing Executive

    5 months ago


    Abingdon, United Kingdom Preservica Full time

    UK & Rest of World campaigns Enterprise SaaS PLG Solutions - Reporting to VP Global Marketing Strategy - Attractive salary and benefits - Skills - Events, Webinars, Marketing Automation, Campaign Execution, List & Database build, Customer Win stories, Campaign Metrics. - Experience - 2-3 years in Marketing with proven track record for flawless events and...


  • Abingdon, Oxfordshire, United Kingdom Talent Tent Full time

    About the RoleTalent Tent is excited to support a leading company in finding a Senior Marketing Analyst who will drive business growth through data-driven insights.This is a fantastic opportunity to join a dynamic team and contribute to the development of e-commerce and marketing strategies that drive real-time results.Key ResponsibilitiesDevelop and own...


  • Abingdon, Oxfordshire, United Kingdom Talent Tent Full time

    About the RoleTalent Tent is excited to support a leading company in finding a Senior Marketing Analyst who will drive business growth through data-driven insights.This is a fantastic opportunity to join a dynamic team and contribute to the development of e-commerce and marketing strategies that drive real-time results.Key ResponsibilitiesDevelop and own...


  • Abingdon, Oxfordshire, United Kingdom Achilles Group Limited Full time

    Job DescriptionAs a Marketing Manager for the UKIUSCAN region, you will be responsible for developing and executing multi-channel marketing campaigns to grow our customer base and expand our footprint on existing accounts. This role is an excellent opportunity for the right candidate to develop a wide range of skills and grow as part of a global team.This...


  • Abingdon, Oxfordshire, United Kingdom Achilles Group Limited Full time

    Job DescriptionAs a Marketing Manager UKIUSCAN, you will be responsible for developing and executing multi-channel marketing campaigns to grow our UK customer base and expand our footprint on existing accounts. This role is focused on working closely with the UK sales team to identify target accounts and create highly focused marketing campaigns with an...


  • Abingdon, United Kingdom Achilles Group Limited Full time

    Description Reporting to Achilles’ Marketing Manager responsible for the UK, Ireland, US and Canada region, and working closely with the UK sales team, this role is focused on developing and executing multi-channel marketing campaigns to grow our UK customer base and expand our footprint on existing accounts. It is an excellent opportunity for the...

  • Head of Marketing

    6 days ago


    Abingdon, United Kingdom PAUL MASON CONSULTING LIMITED Full time

    Why join us? Join a Fast-Growing Leader in Technology Services- PMC is the market leader in retail technology services, having doubled in size over the last five years. We're on track to double again in the next 3 to 5 years, while expanding into the direct-to-consumer market and internationally. A Culture Where Ambition and Growth Thrive- At PMC, we foster...

  • Head of Marketing

    4 days ago


    Abingdon, United Kingdom PAUL MASON CONSULTING LIMITED Full time

    Why join us? Join a Fast-Growing Leader in Technology Services- PMC is the market leader in retail technology services, having doubled in size over the last five years. We're on track to double again in the next 3 to 5 years, while expanding into the direct-to-consumer market and internationally. A Culture Where Ambition and Growth Thrive- At PMC, we...


  • Abingdon, Oxfordshire, United Kingdom Achilles Group Limited Full time

    Job DescriptionAs a Marketing Specialist for the UKIUSCAN region, you will play a key role in developing and executing multi-channel marketing campaigns to grow our customer base and expand our footprint on existing accounts.This role supports the UK Marketing Manager in completing agreed activities, including implementing best-in-class Account-Based...

  • Senior Product Owner

    5 months ago


    Abingdon, United Kingdom RM Education Limited Full time

    Overview: **About RM** At RM we provide technology and resources to the education sector, supporting schools, teachers and learners, with one goal, to improve education outcomes worldwide. What we do helps all levels of the industry, from preschool to higher education and professional qualification, our customers include schools, examination boards, central...

  • Senior Town Planner

    1 month ago


    Abingdon, Oxfordshire, United Kingdom Penguin Recruitment Full time

    Senior Town Planner Opportunity in OxfordPenguin Recruitment is excited to support a well-established Planning and Design Practice in their search for a Senior Town Planner to join their team in Oxford (Abingdon).About the RoleThis is an excellent opportunity to work on a diverse caseload covering urban and rural sites, expanding your planning skills and...

  • Energy Market Analyst

    3 weeks ago


    Abingdon, Oxfordshire, United Kingdom Conrad Energy Full time

    Conrad Energy: A Leader in Energy SolutionsWe are seeking a highly motivated and detail-oriented Energy Market Analyst to join our team at Conrad Energy. As a key member of our operations and analytics function, you will be responsible for extracting the maximum value from our flexible energy generation assets in the UK wholesale power and gas markets.Your...


  • Abingdon, Oxfordshire, United Kingdom allen-associates Full time

    Marketing Communications RoleWe are seeking a Marketing Communications Specialist to join our team at Allen Associates. This exciting opportunity will see you working closely with our Marketing Communications Manager to deliver strategic initiatives across digital, advertising, and PR.Key ResponsibilitiesCreating engaging content for various communications...


  • Abingdon, Oxfordshire, United Kingdom allen-associates Full time

    Marketing Communications RoleWe are seeking a talented Marketing Communications Specialist to join our team at Allen Associates. As a key member of our marketing team, you will play a vital role in delivering strategic initiatives across digital, advertising, and PR.Key Responsibilities• Develop compelling written content for online and offline audiences,...


  • Abingdon, Oxfordshire, United Kingdom allen-associates Full time

    Marketing Communications RoleWe are seeking a talented Marketing Communications Specialist to join our team at Allen Associates. As a key member of our marketing team, you will play a vital role in delivering strategic initiatives across digital, advertising, and PR.Key Responsibilities• Develop compelling written content for online and offline audiences,...


  • Abingdon, Oxfordshire, United Kingdom Reed Full time

    Marketing Communications SpecialistWe are seeking a highly skilled Marketing Communications Specialist to join our team at Reed Marketing & Creative in Reading.The successful candidate will have previous experience of working across marketing communications across various channels and creating content across digital, traditional, and events.Key...


  • Abingdon, Oxfordshire, United Kingdom Reed Full time

    Marketing Communications SpecialistWe are seeking a highly skilled Marketing Communications Specialist to join our team at Reed Marketing & Creative in Reading.The successful candidate will have previous experience of working across marketing communications across various channels and creating content across digital, traditional, and events.Key...

  • Senior Sales Manager

    3 weeks ago


    Abingdon, Oxfordshire, United Kingdom Brook Street Full time

    Senior Sales Manager OpportunityWe are seeking a highly successful and experienced Senior Sales Manager to join our Abingdon office. As a Senior Sales Manager, you will be responsible for creating the largest active market share of any agent in the area, maximising revenues and growing the property register.Key Responsibilities:Create the largest active...