Social Media and Digital Merchandiser

2 weeks ago

StratforduponAvon, United Kingdom Inchcape Retail - Part of Group 1 Automotive Part time

Mercedes-Benz Stratford-Upon-Avon- Social Media and Visual Merchandiser £14,280 + OTB £16,290 + Employee Benefits22.5 hours - Monday to Friday

Help bring a smile to your customers’ faces

The automotive industry is undergoing its biggest transformation, moving from a product to service centred approach. Mercedes is determined to be at the forefront of this transformation, revolutionising every step of the customers journey with the onsite dealership at its heart.

This role’s focus is to showcase the trends and technological features that are constantly changing and evolving in a way that will excite our customers.

You must capture that excitement and communicate it through the application of visual merchandising. Through merchandising, you will clearly state who we are, what we have to offer and how we offer that to our customers.

What we can offer you

  • 33 days’ annual leave, including bank holidays (pro rata)
  • The opportunity to buy additional holiday
  • Retail discounts that save you money every day
  • Gym discounts, cash healthcare plans, and a cycle-to-work scheme
  • Car discounts for new and used purchases and servicing
  • Flexible pension scheme and Sharesave scheme to grow your savings
  • Family-friendly policies that help you spend more time with the people that matter
  • A wellbeing programme to support you and your family
  • Ongoing recognition from your peers and leadership team
  • A community volunteering day

What you’ll do day to day

  • Taking high quality images, creating an external video and internal 360 video of all inbound stock for use on our website adhering to all standards and regulations
  • Provide specific vehicle information or photography to the digital sales team as requested
  • Identifying specification on each vehicle and classifying each vehicles unique selling points to be uploaded to relevant systems in a timely manner including additional Mercedes-Benz data (previous usage, previous owners)
  • Merchandise each vehicle in line with agreed standards for the purposes of promoting and selling a vehicle, including descriptions, attention grabbers and picture quality.
  • Review and mange feeds to various website including pictures, descriptions, and volumes
  • Manage all aspects of site social media including Facebook, Instagram and TikTok in line with the group policy and Mercedes Benz standards
  • Creation of new and engaging content for paid and unpaid advertising campaigns with a focus on impactful use of media to generate maximum traction for our products
  • Perform regular reviews of stock including refreshing aged advertisements and reviewing weekly Autotrader reports to understand why a vehicle has not sold
  • Responsible for showroom merchandising - ensure display cars are correctly displayed as per Mercedes Benz guidelines and updating point of sale information ie(vehicle price, equipment specification, fuel consumption)

Helpful skills and qualifications

Don’t worry about ticking off every single skill here - if you care about delivering great experiences as much as we do, we want to hear from you.

  • Understanding Mercedes Benz Brand models and specifications
  • Eye for detail and ability to work with vehicle descriptions and vehicle data
  • Good communication skills
  • Organisational skills
  • Ability to act independently and with initiative
  • High standards for management of point-of-sale information, media and vehicle merchandising
  • Working as part of a team
  • Knowledge of photography would be helpful but not essential
  • Experience and knowledge of using social media platforms

Be part of something big

Group 1 Automotive is on an exciting growth journey. We’re the largest partner in the UK for Mercedes- Benz, Volkswagen and Audi, and second largest for BMW & MINI.

Home to more than 7000 colleagues who are dedicated to providing exceptional customer services, we have 113 dealerships in the UK, representing 21 brands at the forefront of automotive retail.

But you don’t need to love cars to work with us - you just need to share our mission to create outstanding and trusted experiences for our customers, our partners, and our people.

In return, we recognise that the success of our business is because of our fantastic people. Which is why we’re committed to providing fantastic career opportunities, comprehensive training, competitive pay and benefits and full support personally and professionally.

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