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Marketing Effectiveness Consultant

3 months ago

London, Greater London, United Kingdom Ebiquity Full time
Job Location
London, England, United Kingdom

Business Unit
Effectiveness

Type of Contract
Full Time (Hybrid)

  • Job DescriptionWhat is the purpose of the role:


This role sits within our Advanced Analytics department, who help advertisers get the best returns on their marketing and promotional spend.

You'll be responsible for delivering accurate and appropriate models, and interpret the analysis to create concise, insightful customer communications.

  • What are we looking forWhat you will bring to the role:
  • You will have 3-5 years' experience in Big Data analysis, econometrics and Marketing Mix Modelling.
  • Good knowledge of media, marketing, pricing and promotions, with a consultancy, media agency or media owner.
  • Highly competent with Excel, PowerPoint and Word and Eviews, R or Sequel, (any programming skills would be advantageous.
  • Excellent attention to detail
  • Ability to multitask and coordinate multiple projects at once.
  • Be able to communicate in a very professional environment
  • A consultant would be becoming more self sufficient on part of projects and increasingly taking more ownership of smaller client projects
  • What you will be doingKey Activities:
  • Create and Deliver accurate and appropriate analytic models using the tools and processes and assisting in ad hoc projects as advised by the Team Leader

Interpret the analysis to create concise, insightful customer communications (presentations, documentation etc), being able to create and develop a narrative that is consistent with the data gathered.

Ensure projects and deadlines are met in line with the client's needs.
Continually develop marketing effectiveness knowledge and expertise, by participating on in
- house trainings, as well as helping and supporting Analyst and Graduate Analyst with their development.
Extensive work with Big Data, econometrics and Marketing Mix Modelling
Mentoring of more junior staff and daily managing more junior team members

  • What we can offerExtra Perks:
  • A competitive salary and benefits
  • Health Cash Plan
  • Generous annual leave including an extra day off for your birthday
  • Hybrid working
  • Fantastic office space in Old Street
  • L&D Opportunities
  • A company focus on wellbeing and work life balance including initiatives like flexible working, mental health support and regular health and wellbeing events