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Commercial Sales Director – Digital, Media and Events
4 weeks ago
Are you a strategic thinker with a passion for building meaningful partnerships and delivering exceptional results? As our Commercial Director you will drive success across all commercial platforms while shaping the future of our digital business.
What you will do:
Lead with Vision and Achieve Results: You’ll spearhead the annual strategy for our digital business, aligning with commercial goals and exceeding your revenue targets. Your proactive, customer-focused mindset will set the tone for success. Drive Innovation and Build Partnerships: You’ll actively sell sponsorships and digital advertising across all BOAT International platforms, creating long-term, strategic relationships with partners who share our vision. Expand Horizons and Influence Growth: Leverage your exceptional selling and influencing skills to uncover new revenue streams, attract new clients, and unlock opportunities that elevate our brand. Foster Excellence with Key Accounts: Manage and grow our top 20 digital clients, taking a thoughtful, professional approach to nurturing existing relationships while expanding their potential.
Qualifications
What you will bring:
Extensive Events Industry Experience: Proven track record of selling digital media and multimedia solutions, ideally at a senior level and to senior stakeholders. Leadership in Sales Strategy: Demonstrated ability to drive multimedia sales strategies, delivering tailored solutions that exceed client expectations. Client Relationship Excellence: Skilled in cultivating and maintaining strong relationships with clients, meeting with them regularly to identify opportunities and deliver additional revenues. Self-Motivated and Results-Oriented: You are creative, driven, and focused on achieving exceptional outcomes in a competitive environment. Data-Driven Focus: Take ownership of forecasting and delivering sales performance for your client base, sharing progress and pledges in daily sales meetings. Stakeholder Collaboration: Build positive relationships with internal and external stakeholders, fostering alignment across departments.
Additional Information
Boat International is an Informa Group Company. We work hard to make sure Life at Informa is rewarding, supportive and enjoyable for everyone. But don’t just take our word for it – see what our colleagues have to say at
Summary of employee benefits
Annual leave - Full-time benefit is 33 days per year (25 days annual leave plus 8 bank holidays). The Company also offers up to an additional 3 days of paid time off during the Christmas office closure period. This applies to all staff employed during the closure period regardless of their start date or if notice has been given. These days do not form part of the annual leave entitlement. You will also receive your birthday off or the following day each year, provided it falls on a weekday. Long Service Award The holiday year after your 5th anniversary, you will be awarded one additional day of annual leave. Pension You will be auto-enrolled into the pension scheme provided you meet the criteria. Standard contributions are set at 4% but the Company matches employee contributions up to 5%. Death in Service Whilst an employee, cover for all staff (permanent and temporary) of two times annual salary. Maternity pays 12 weeks at 100% of basic pay followed by 27 weeks at Statutory Maternity Pay rate, provided at least one year service. Paternity pays 1 week at full pay, followed by a second week at Statutory Paternity Pay rate. Enhanced sick pay After probation, the company will pay up to two weeks full pay per year, increasing to five weeks based on the length of service. Cycle to Work -The Company operates a Cycle to Work scheme to enable you to enjoy tax free cycling. Refer a friend scheme We operate a refer a friend scheme where you are paid a £500 employee referral payment for successfully referring a friend or contact for employment with us. Payment is made upon successful completion of their probation. Love Wimbledon -Lots of discounts for shops, restaurants etc with a Love Wimbledon card. Summer Hours (Discretionary) Early finish at 3pm every Friday during July and August. Nuffield Health Gym Membership -Nuffield Health Gym across the road offers discounted membership rates for employees. Healthcare Cash Plan -The Company offers a health cash plan which helps with the costs of dental, physio, optical and other medical expenses. Please note that this is a taxable benefit. Season Ticket Loans -Employees can request an interest-free loan to purchase a Season Ticket to be repaid over 12 months. Whirlpool Appliance Discount Scheme -Employees benefit from our Whirlpool VIP discount scheme, under which you can enjoy savings of at least 20% on Whirlpool products, which includes Hotpoint and Indesit brands, plus free delivery. Products range from washing machines, refrigeration, cookers and dishwashers to Hotpoint’s Small Domestic Appliance range.Please note that not all benefits are contractual and non-contractual benefits may change or cease at the company’s discretion.
We’re not solely focused on a checklist of skills. We champion energy and ambition and look for colleagues who will roll their sleeves up, join in and help make things happen. If it sounds like a match and you have most – although not all – of the skills and experience listed, we welcome your application. At Informa, you'll find inclusive experiences and environments where all perspectives and backgrounds are welcomed.
As part of this approach and our diversity and inclusion commitments, we are also formally an Equal Opportunities Employer. This means we base decisions on relevant qualifications and merit and do not discriminate on the basis of key characteristics and statuses, including all of those protected by law. Ask us or see our website for full information. See how Informa handles your personal data when you apply for a job here.
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