SEO Specialist
4 months ago
SEOSpecialist
MainPurpose:
Enhance GetLaid Beds online presence through effective SEO strategies managingexternal SEO partners driving organic traffic globally improvingsearch rankings and increasing brand visibility in the UK US andEurope.
KeyResponsibilities:
ManageSEO tools expenses and externalpartners.
Conductkeyword research and optimise websitecontent.
Developoffpage SEO strategies like backlink building and social mediaoptimisation.
Analysewebsite performance using SEO tools and report on keymetrics.
Stayupdated with SEO trends algorithm changes and bestpractices.
Collaboratewith marketing team and agencies to integrate SEO bestpractices.
Developlongterm organic strategy and drive SEOfocusedculture.
EssentialSkills:
23years experience in a SEOrelatedrole.
Proficiencywith SEOtools.
Strongunderstanding of search algorithms and rankingfactors.
Excellentanalytical organisational and time managementskills.
Abilityto work independently and in ateam.
Strongcommunicationskills.
DesirableSkills:
HTMLCSS and JavaScriptknowledge.
Experiencewith CMS; we use Statamic andOpencart.
Understandingof social media strategies and UX/UIprinciples.
ExpectedBehaviours:
Proactivedetailoriented analytical thinker collaborative andadaptable.
Growthfocused
KeyPerformanceIndicators:
Improvedorganic searchrankings.
Increasedorganic traffic and highqualitybacklinks.
Reducedbounce rate increased session duration and conversionrates.
Regularreporting and analysis of SEOperformance.
SalaryandBenefits:
35hweek 9am 5pm 28 days holiday (rising withtenure).
Pensionproduct discounts onsite parking and recreationalfacilities.
ProgressionOpportunities:
Ourmarketing team is an area that is evolving rapidly. Demonstrateyour expertise leadership skills and dedication and you will havethe opportunity to advance either vertically or laterally withinyour area of interest with your growth directly reflecting yourperformance and contributions.
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