Marketing Operations Specialist

2 months ago

London, United Kingdom AWS EMEA SARL (UK Branch) Full time
Amazon Web Services (AWS), a subsidiary of Amazon.com and a global leader in Cloud Computing, is looking for a highly analytical and detail-oriented individual with experience in building and implementing lead management processes to support growth marketing programs and activities.

The AWS EMEA Marketing team plans and executes various marketing programs and activities throughout the year to enable customer engagement and education. The team is looking for a marketing operations specialist with experience in lead management processes to ensure that AWS is catering to customer needs at the right time. The role collaborates with other marketing operations analysts in the EMEA Marketing team and is a trusted partner to the wider marketing and sales teams.

Key job responsibilities

- Lead the development of performance marketing related lead management to ensure there is a direct and real time connection between AWS customers and business development reps
- Partner with EMEA Lead Management Specialists in developing EMEA best practices across lead management and rolling out established ones across EMEA
- Transform customer insights into projects, features and processes
- Work with global lead management team in defining and improving lead scoring across all customer segments
- Collaborate and develop weekly/monthly/quarterly business reviews pertinent to lead management and present findings and recommendations to the marketing and sales leadership teams
- Identify drivers of business problems and trends at their root, while also stepping back to understand the broader context
- Act as a single point of contact and subject matter expert on lead management processes
- Partner with EMEA Lead Management Specialists, Business Intelligence/Data Science, and EMEA Finance Business Partner in developing lead conversion and marketing pipeline (resulting from lead generation) forecasts and goals/KPIs

About the team
Diverse Experiences
AWS values diverse experiences. Even if you do not meet all of the preferred qualifications and skills listed in the job description, we encourage candidates to apply. If your career is just starting, hasn’t followed a traditional path, or includes alternative experiences, don’t let it stop you from applying.

Why AWS?
Amazon Web Services (AWS) is the world’s most comprehensive and broadly adopted cloud platform. We pioneered cloud computing and never stopped innovating — that’s why customers from the most successful startups to Global 500 companies trust our robust suite of products and services to power their businesses.

Inclusive Team Culture
Here at AWS, it’s in our nature to learn and be curious. Our employee-led affinity groups foster a culture of inclusion that empower us to be proud of our differences. Ongoing events and learning experiences, including our Conversations on Race and Ethnicity (CORE) and AmazeCon (gender diversity) conferences, inspire us to never stop embracing our uniqueness.

Mentorship & Career Growth
We’re continuously raising our performance bar as we strive to become Earth’s Best Employer. That’s why you’ll find endless knowledge-sharing, mentorship and other career-advancing resources here to help you develop into a better-rounded professional.

Work/Life Balance
We value work-life harmony. Achieving success at work should never come at the expense of sacrifices at home, which is why we strive for flexibility as part of our working culture. When we feel supported in the workplace and at home, there’s nothing we can’t achieve in the cloud.

BASIC QUALIFICATIONS

- Experience in a fast-paced and cross-functional organization - high-tech products/services/consulting preferred
- Superb analytical skills using data to generate insights and problem solve
- High attention to detail and demonstrated ability to self-motivate and follow through on projects
- Ability to communicate business problems in a simple and data backed narrative format

PREFERRED QUALIFICATIONS

- Understanding of and/or experience working with lead management processes related to marketing activities and the interlock with sales teams
- Bachelors degree in Business Management/Operations/Finance/Economics/Analytics or equivalent experience.
- Excellent written and oral communication skills, including the ability to communicate across business areas

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