![Caskshare](https://media.trabajo.org/img/noimg.jpg)
Sales & Marketing Executive
1 month ago
As part of our ambitious plans, we are looking to recruit a Sales & Marketing Executive into our team in Edinburgh and represent the Caskshare brand, predominantly in the UK but also in Europe, the USA and Asia if required.
This role will require the candidate to promote the brand and range of products both online and offline through social media, email marketing, trade and consumer shows, tastings & events and other activations. The role will also comprise a sales element of the Caskshare range into specialist retailers, bars and distributors bth in the UK and globally.
We are a start-up business and looking for someone to be the face of the brand and take a hands on approach to the role, doing whatever necessary to grow the Caskshare brand and business. Training and development will be both on the job and more formal, with no limit to growth opportunities within Caskshare or the broader R&B Distillers business for the right person. Close work required with Isle of Raasay Distillery sales, marketing and ambassadorial team.
If you have a growth mindset, a can-do attitude and are passionate about pursuing a career in whisky, we would love to hear from you.
Key Responsibilities
Sales & Ambassadorial
- To sell the Caskshare range to specialist retailers, hotels, bars and restaurants and organise activations, encouraging tasting and pull through.
- To promote the Caskshare range via tastings, events and festivals both online and offline.
- To be the ‘face’ of the brand, travelling across the UK and Europe, USA and Asia where required to tell the Caskshare story and promote its range of products.
- Member engagement by phone and helpdesk software.
Marketing
- Drafting of weekly newsletter to Caskshare customer database.
- Planning of Caskshare social media content to tell the story and promote the range.
- Coordinate lifestyle and studio product photography for product launches and general online promotion.
- Coordinate agencies to create videos (trailers, short films) to enhance the Caskshare story across all marketing channels.
- Creation of basic digital and print marketing materials (e.g. brochures, flyers, pamphlets, banners etc.); coordinate agencies/freelancers to create more advanced marketing materials.
Required Knowledge & Experience
- Highly motivated, creative and forward thinking.
- Knowledge of and passion for whisky
- Experience with major social media platforms preferable.
- Strong interpersonal and verbal / written communication skills.
- Highly organised, with good project and time management skills.
Desired Additional Experience
- Knowledge of Adobe Creative Suite and basic to intermediate design work.
- Has worked in a small to medium sized businesses.
- Has a basic to intermediate understanding of online marketing platforms (FB/IG, Amazon, Google).
Remuneration & Benefits
- Up to £28,000 p.a.
- Potential discretionary bonus after 1 year based on Company performance.
- Access to R&B Distillers suite of employee benefits
- An employee discount on Isle of Raasay Single Malt & Gin products.
- An employee discount on bar, food & merchandise.
- Accommodation discount at Isle of Raasay Distillery.
- Cycle to work / electric car / tech scheme salary sacrifice programmes.
- Monthly team share a bottle.
- Edinburgh office gym & local on island gym membership.
- Long service awards.
- Personal self-development fund.
- Staff volunteering days.
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