Marketing Communications Manager
3 weeks ago
- Join the team at our unique 82 room 5-star luxury hotel in central London
- We're a global brand with a big goal: to deliver 250 new hotels across 10 international brands in the medium to long term. We're expanding across Asia Pacific, Southeast Asia, China, Japan, the Middle East, Europe and the United States. And we need your help to make it happen
- We believe that everyone deserves a day off to celebrate their birthday That's why we offer paid birthday leave. So you can relax and enjoy your special day.
- We're a supportive and collaborative workplace. We believe in working together to achieve our goals. We also offer a variety of resources to help you succeed.
- We're committed to creating a diverse and inclusive workplace. We believe that everyone has something to offer, and we value the unique perspectives of our employees.
- The role is based full time from the hotel.
Marketing Communications Manager Responsibilities:
Core Responsibility: Drive awareness, engagement, and preference for The Prince Akatoki London through strategic marketing and communication initiatives. Reporting to the Director of Sales & Marketing.
Marketing
Develop and execute integrated marketing campaigns: Plan and implement multi-channel campaigns (digital, social media, PR, email, etc.) to reach and engage target audiences.
Manage brand's online presence: Oversee the hotel's website, social media channels.
Content creation and storytelling: Develop compelling content (blog posts, videos, social media posts) that showcases the hotel's unique experiences and brand values.
Partnerships and collaborations: Identify and develop strategic partnerships to expand brand reach and create mutually beneficial opportunities.
Media relations: Build and maintain relationships with key media outlets to secure positive coverage and brand exposure
Communication
Public relations: Develop and distribute press releases, manage media inquiries, and organise press events.
Internal communications: Collaborate with HR and other departments to ensure consistent internal communication and brand alignment.
Crisis communications: Develop and implement crisis communication plans to protect the brand's reputation in challenging situations.
Performance & Analytics
Track and measure marketing performance: Utilise analytics tools to monitor campaign effectiveness and ROI.
Conduct market research: Stay abreast of industry trends and competitor activities to inform marketing strategies.
Analyse guest feedback: Monitor online reviews and guest surveys to identify areas for improvement in marketing and communication efforts.
The selected candidate will have knowledge/skills/abilities in the following areas:
Five years of relevant marketing experience
Strong proficiency in understanding traditional and emerging communication channels
Strong communication skills with the ability to communicate in English, both verbally and in writing
Familiarity with online content marketing and social media development strategies
Solid understanding and passion of marketing, positioning, branding, communication, and PR context and activities
Creativity - were looking for someone who can originate smart, impactful story ideas
Innovative - to love finding new, unexpected ways to tell the story of the brands/products organically
Strong budgeting and project management skills
Teamwork - be open to working with people from different countries and cultures, share knowledge and foster open communication
Analytical - using various analytics platforms to measure effectiveness and plan new strategies
Result-driven - be comfortable working on analytical tasks and trend forecasting.
Benefits
- Perkbox Access for employee benefits
- 50% discount in our food and beverage outlets and 20% for friends and family
- Discounts on accommodation within the Seibu Prince Worldwide Hotels portfolio
- Take your birthday off on us An extra holiday to celebrate your birthday after 6 months of service
- Additional holidays after 3 years, 5 years and 10 years service.
- Complementary dry cleaning service for uniform
- Complementary meal on duty
- Complementary tea and coffee
- Annual staff awards party
- Regular staff and Christmas celebrations
- Introduce a friend to work scheme- up to £250
If we raised your interest and you think you might be a perfect match for our company, send your motivation letter and CV.
AMRT1_UKCT
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