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Digital Sales Executive

1 month ago

Edinburgh Scotland, Scotland, United Kingdom Gofor Full time

Gofor is a proactive fleet management company for the SME sector, bringing almost 20 years of know-how to our customers’ businesses.


Our purpose is to give our customers the peace of mind that their company vehicles are well-managed and ready for the fleet electrification journey ahead. Our propositions, including the latest in driver and fleet technology, delivering value across the company vehicle fleet, and an exciting new salary sacrifice for electric vehicles employee benefit product. All of which are making a genuine difference to businesses across the UK.


You’ll be joining a growing business where new customer opportunities are currently at the highest we’ve seen. Forecasts are strong going into 2024 and beyond across our core propositions, supported by a reimagining of our sales journey and underpinned by a significant digital transformation investment.


As a result, we need to bring some fresh talent into our sales team, looking for confident, highly personable people who are ready to build relationships with our prospective customers either digitally or over the phone.


By combining phone calls, emails, and social selling through LinkedIn, you’ll be the face of our business, diligently working to identify stakeholders, understand their business, and help them recognise how we can make a positive difference to their company.


The use of social media, specifically LinkedIn Sales Navigator, will be crucial as a primary means of identifying, researching, contacting, and nurturing multiple decision-makers within target companies.


Experience in our sector is not essential; we want to meet people who enjoy working in a team, supporting customers with solutions to their problems, have a passion for sales and aspirations to develop a successful sales career.


What you’ll do

  • Be likeable, able to confidently build relationships with prospective customers over digital channels

  • Identify and develop new sales opportunities using a combined phone, email and LinkedIn approach


  • Work to attainable but stretchy targets, where you’ll be supported all the way with coaching and mentoring


  • Have a focus on your core KPIs – booking meetings and sub-set of sales-related KPI


  • Work with data to build a picture of new business opportunities


  • Take advantage of our vast array of sales enablement assets to educate prospects and guide them along the Gofor sales journey


  • Build and leverage your LinkedIn profile to showcase Gofor, our key propositions and relevant industry stories and developments


What you’ll bring

  • A close alignment with our company values: optimistic, trusted, and knowledgeable


  • A positive work attitude, with a desire to meet targets and be successful


  • A willingness to develop in your role, to become an expert and to become a highly valued member of our team


  • A desire to develop your career and to make the most of the coaching, mentoring and support available to you


  • Digital confidence, and ability to quickly learn Salesforce and other digital platforms to build and manage your sales pipeline.


Why Gofor?

We are a team of problem solvers, customer champions, product specialists, and relationship builders with a common purpose – to work in partnership with our clients to build a bridge between their vehicle requirements and the fleet management industry.


Our goal is to create a customer journey that combines best-in-class digital automation with the personal, customer success ethos that’s at the heart of our operation.


And we’re investing in our growth, a growth that everyone in our business can be a part of. From digital transformation to office re-branding, career development pathways, wellness and community initiatives, and a wide range of compelling benefits and bonus schemes, we’re in a good place, ready for the right people to come in and make their mark.