Marketing Executive
2 weeks ago
**A successful global Payroll and HR SaaS solutions company is looking for an experienced B2B marketeer for a new marketing role. You will be the first person in the SME Marketing team, collaborating with and being supported by the mid market and corporatemarketing team already in place. Based Manchester area (Salford Quays), with flexibility for some home working. £40k to £50k depending on experience plus benefits.**
**As a SME Marketing Executive your role entails**:
- developing the brand and demand generation campaign plan and calendar
- planning, managing and implementing campaigns, and analysing results
- leading all marketing communications to the SME market, including PR, comms and content
- aligning with and enabling SME sales teams
- driving / creating the content for every stage in the buyers funnel, and for the various buyer personas
- plan and organise events
- working in collaboration with other marketing teams in the organisation
**Required Skills and Experience**:
- substantial experience in a B2B marketing role, ideally in a SaaS software business
- campaign planning and management
- content creation
- digital marketing familiarity
- results focus, lead gen focus
- self starter, as the first person in a SME marketing team that is set to grow
**Benefits**:
- £40k to £45k salary, up to £50k for spot on experience
- good benefits package including pension, life assurance and flex bens
- excellent office environment with flexibility for some home working, enabling work/life balance
- support and mentoring in marketing in a growing company providing good career development opportunities
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