Head of Customer Growth and Loyalty
4 days ago
Job Title: Head of Customer Growth and Loyalty
Location: Solihull; a flexible hybrid working model which supports you as well as enabling you to work collaboratively with your colleagues
Hours: Full time, Permanent
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A bit about us:
At BNP Paribas Personal Finance, we are proud to be part of a global banking group. Our mission is simple: to provide straightforward consumer finance solutions that empower customers to make responsible financial decisions. We partner with some of the UK’s most well-known retailers and brands to help their customers finance purchases in a responsible way.
The Role:
To develop new Non Credit products revenue stream aligned to Strategic objectives. Identify and launch portfolio of Non Credit products to drive additional revenue from relationship with existing customers.
To Build frameworks to gain customer consent to enable proactive marketing of third party offers, maximising the effectiveness of existing customer relationships and driving increased product holding outside of pure credit products.
Key Responsibilities:
- Develop and push solutions to obtain third party consent. Identify best practise across
- reward, FS and other relevant industries and deploy techniques to drive consent capture
- Drive volume of consent capture to enable downstream cross sell of B2B and Non credit
- products across the portfolio
- Drive Third party / non credit revenue through Sales / visits / uptake and champion cross
- sell / promotional marketing activity together with Head of Customer Marketing /
- Partner marketing team
- Partner engagement and agreement Commercial terms, relationship management of
- these relationships
- Identification of partners / non credit products, to drive traffic, revenue and customer
- Engagement
- Track performance of Non Credit revenue and individual products and adapt offers as
- appropriate
Skills & Attributes:
- Experience in Senior Acquisition and In-Life Marketing experience
- Awareness of loyalty programmes and operating models
- Experience of Customer consent and marketing permissions legislation especially relating to third party marketing consent
- Onboarding new partners and launching new products
- Retail Consumer Credit Marketing Experience
- Evidence of successful working with third party to develop and market products and services
What’s in it for you?
Joining BNP Paribas Personal Finance means becoming part of a Top Employer UK dedicated to making a difference to the lives of our customers. Along with a fulfilling career, you'll be able to enjoy a benefits package which you can tailor to your lifestyle and needs, with key highlights including;
- Competitive salary and a contributory pension scheme
- Access to our Health Cash Plan Scheme
- A multi-award-winning flexible benefits platform offering life insurance, private medical insurance, or lifestyle benefits that include discounts on dining, cinema, and days out
- The opportunity to buy and sell holidays, giving you even more control over your work-life balance
Could this be you?
Making a positive impact is at the heart of everything we do – whether for our colleagues, customers, partners, or the community. We live by our values: We’re positive, we’re brave, and we own it. We believe a positive attitude and a passion for making things happen matter most. Don’t let confidence hold you back – there’s no such thing as a ‘perfect’ candidate. If you meet 75% of the requirements for this role, we want to hear from you Whether you're considering a career change or exploring a sector jump, we welcome applicants with transferable skills.
Apply now to express your interest and discover how you can make a meaningful contribution to our dynamic team.
To learn more about careers at BNP Paribas Personal Finance UK, visit our website: -pf.co.uk/careers.
Equal Opportunities Disclaimer
BNP Paribas Personal Finance promotes equality of opportunity and is committed to ensure that no individual is discriminated against on the grounds of age, disability, gender reassignment, marriage or civil partnership status, pregnancy and maternity, race, religion or belief, sex or sexual orientation.
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