Marketing Director, EMEA

4 weeks ago

London, Greater London, United Kingdom HarbourVest Partners (U.K.) Limited Full time

About the Role

HarbourVest Partners (U.K.) Limited is seeking a highly skilled Marketing Director to lead the expansion of our marketing strategy in continental Europe. As a key member of our global Marketing team, you will be responsible for building and enhancing recognition of HarbourVest's brand and market position in EMEA, with a focus on institutional and high net worth client segments.

Key Responsibilities

  • Work closely with the global head of marketing communications and US-based counterparts to define, refine, and implement HarbourVest's marketing strategy in EMEA.
  • Build and enhance recognition of HarbourVest's brand and market position in EMEA, with an emphasis on institutional and HNW client segments.
  • Orchestrate the development and execution of initiatives and lead all aspects of EMEA PR, client events, and internal communications.
  • Work cross-functionally with US brand team to plan, create, and launch creative campaigns and compelling stories that resonate with audiences across EMEA.
  • Establish goals and create strategy for meeting EMEA marketing results and metrics, working closely with colleagues across teams and functions.
  • Partner with global peers, EMEA IR team and investment product specialists to align efforts globally.
  • Build strong relationships with global colleagues across channels, including PR, Internal Communications, Product Marketing, Digital, Design, Events, and Thought leadership.
  • Lead a 2-person London-based team in EMEA and relevant agency resources.
  • Occasional project management and coordination.

About You

We are looking for a dedicated and inclusive leader who can empower staff and build teams and processes. You should have a strong understanding of how to market in a highly localised environment in various countries across EMEA, experience with maximising KPIs to measure success and analyse results to make strategic recommendations, and excellent interpersonal skills.

Requirements

  • 10+ years of proven experience in a marketing capacity preferred (VP).
  • 10-15 years of demonstrated ability in marketing in EMEA, including brand and campaign management, advertising, digital marketing, events, public relations, and internal communications.
  • 5-10 years of asset management, financial services, or private equity marketing experience.

What We Offer

HarbourVest Partners (U.K.) Limited is an equal opportunity employer and offers a competitive salary and benefits package.

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