Digital Sales Director for Global Advertising Solutions
6 days ago
BBC Studios is a world-renowned content studio and channels & streaming business, powered by British creativity, with a reach that touches audiences in every corner of the globe. We work with outstanding creative talent who are responsible for platform-defining shows from Strictly Come Dancing to Bluey, Prehistoric Planet to Planet Earth III.
The range and quality of our content is unsurpassed, creating critical and commercial successes and global phenomena. From BAFTAs to RTS Awards, BBC Studios is Britain's most awarded production company and the only producer with three of the top ten shows on IMDB; we're the home of bbc.com, the widest-read English language news website in the world; and the UK's largest distributor of British content.
About the RoleThis role will suit a self-starter who wants to play a leading role in selling the BBC Studios Sales offering. You will have excellent relationships with key media agencies and advertisers that buy digital advertising or branded content deals directly from media agencies or clients direct as well as a proven track record in delivering £ millions in digital ad revenues.
- Grow BBC Studios social advertising revenues across all direct revenue streams incl. branded content, sponsorships and advertising sales
- Drive digital advertising revenues from both UK and global clients
- Help implement the commercial strategy for the BBC Studios digital advertising offering
- Play a key role in the go-to-market of BBC Studios digital advertising in the UK
- Target agencies and clients to buy digital advertising or branded content deals directly from BBC Studios
- Management of 1 Account Exec
- Update and manage the sales pipeline, forecasting and reporting to the Group Head Digital Advertising
- End to end responsibility of selling BBC Studios digital advertising, social sponsorship packages and branded content deals to UK media agencies and clients
- Deliver against quarterly and annual revenue targets
- Ensure all advertising campaigns adhere to BBC Studios Advertising Guidelines
- Work with the Ad Ops and Planning teams in successful delivery and measurement of all campaigns
- Contribute to the Digital AVOD commercial strategy across BBC Group
- Support the Group Head Digital Advertising on identifying new revenue opportunities on all platforms.
Key Criteria:
- A successful track record in selling digital advertising/partner sales for a media owner/network, particularly YouTube and branded content
- Excellent knowledge of the digital advertising market and all social trading metrics
- Strong contacts at UK media agencies/clients responsible for buying digital advertising including social, digital, AV trading & partnership teams
- Possess a strong understanding of the Digital AVOD sector, platforms and BBC competitors
- Global mindset: thinking and acting for both local and global needs.
Salary: The salary for this role is estimated to be between £65,000 - £77,000 per annum + London Weighting (£5,319) depending on relevant skills, knowledge and experience. This reflects internal benchmarking and external market insights.
Benefits: We offer a competitive package including flexible working hours, parental leave for new parents, regardless of gender, of up to a year with 18 weeks fully paid, 26 days holiday (plus an additional day which is a Corporation Day) with the option to buy an extra 5 days, a defined pension scheme and discounted dental, health care, gym and much more.
Location: This role is based in London, but the successful candidate will balance office working with home working. As part of the team at grapevinejobs.co - Jobboard, you'll have access to courses, webinars, workshops and the opportunity to work in different areas of the organisation.
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